Purlem vs. Sugar Market

It is very well suited for scenarios where you have an email list, or a direct mail list. It is the best option when you have those resources at your disposal

Salesfusion is a marketing automation platform more appropriate for small companies considering the limited functionalities are limited. The email builder tool is easy to use and ideal for someone with no coding knowledge

Incentivized

• Easy integration with Wordpress
• Simple personalization of direct, outbound marketing
• Excellent support

• It was easy to navigate.
• I liked that I could click on a link to email a potential client and that it would track/link that email back to the Salesfusion profile.
• I liked the reporting features so that I could see exactly how many cold calls resulted in appointments, with whom I last left voicemail or need to follow up with.

Incentivized

• It is not realistic, but I love suppliers who find a way to drive customers to me.

• The user interface is somewhat cumbersome and not intuitive at times.
• Additional user education available through downloads for existing customers rather than scheduled webinars would be helpful.
• Custom reporting is complicated to set up.

Incentivized

The price, functionality, and service cannot be beat.

We've been very happy with SalesFusion since day 1. We've also created a new website during the time period that we've had SF and everything carried over great to our new website!

The support team has always been helpful, friendly, prompt and knowledgeable. They follow-up on all my tickets promptly and when needed are available for screen sharing to illustrate solutions for more complex problems. The support department at Salesfusion is one of my favorite things about the platform.

Incentivized

It has a much lower cost, easier implementation, and is better suited for a small business.

I was using Net-Results and it seemed more geared for an experienced marketer who was familiar with HTML and didn't need as much training. I found the system frustrating and didn't have much success when I called in for training. I was brand new to automation marketing and needed more hand-holding than Net-Results was able to provide

• The best project we achieved a 29% return on what we sent out in terms of collection was the email addresses for a fraternity database. Now we email to those we can and save the postage.

• Increased employee efficiency
• Better customer service
• The ability to send email campaigns from a specific user and not "from" the organization title. We use this funcationality a lot and it was not available with other software so this is huge.