Referral Factory

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Referral Factory
Score 9.4 out of 10
Small Businesses (1-50 employees)
Plug-and-play software to build and track customer referral programs, officially certified by HubSpot. Offers a drag-and-drop campaign builder and advanced white label customisation without writing a line of code. Includes access to 100+ editable referral program templates, designed by marketing experts. Every template integrates with HubSpot, Salesforce, Pipedrive, Intercom, Zoho, Zapier and more. Referral Factory also offers webhook functionality, an advanced API, and multiple Zapier…
$95
Pricing
Referral Factory
Editions & Modules
Starter
$95
per month
Basic
$200
per month
Pro
$300
per month
Enterprise
$1,400
per month
Offerings
Pricing Offerings
Referral Factory
Free Trial
Yes
Free/Freemium Version
No
Premium Consulting/Integration Services
Yes
Entry-level Setup FeeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Referral Factory
Considered Both Products
Referral Factory
Chose Referral Factory
I was using a few other products, but they were quite expensive down the road, so I would decide to go with Referral Factory instead.
Chose Referral Factory
I have not use any other referral programs.
Chose Referral Factory
Referral Factory fits our needs exactly. We originally switched because Referral Factory offered more features and reasonable pricing, but the superior customer support persuaded us to stick with Referral Factory.
Chose Referral Factory
Referral factory has following features that I find more helpful in achieving my business needs:
1. Customization
2. Data Analytics
Chose Referral Factory
I was using a few other places but they were very expensive so I would decide to go with Referral Factory. I do not have to play anually for this software to use, so monthly makes it more beginner friendly aswell and I could easily test it out and see if I would continue or …
Chose Referral Factory
Referral Factory also provides detailed guidelines in various methods such as chatbots, videos, and articles. HubSpot Academy provides articles and videos to teach its users how to use marketing techniques to maximize the performance of the campaigns. Referral Factory provides …
Chose Referral Factory
I currently have not evaluated any other products like Referral Factory.
Chose Referral Factory
We tried to use multiple different software but we found them very difficult to work with. Our team is based 100% remotely and we had to find a useful tool that anyone can use. So far very happy with this purchase and we cannot wait for new features to come....
Chose Referral Factory
We looked at a few other places but they were so expensive that we decided to go with Referral Factory. We liked that we didn't have to pay annually, which meant we could test it to see if it worked and then decide whether to continue. We are glad that we did continue as it has …
Chose Referral Factory
Referral Factory was much more affordable--as a startup, every penny counts.
It also has way more flexibility and social media sharing options--plus Referral Factory has templates to help SaaS businesses like ours build programs.
Chose Referral Factory
Referral Factory is much more affordable and offers more flexibility.
Chose Referral Factory
Referral Factory gave me more flexibility to customize my referral program and make changes or edits when needed. I can have more than one campaign so I can test different rewards and messages in my program. It's also the most affordable solution on the market.
Top Pros
Top Cons
Best Alternatives
Referral Factory
Small Businesses
OutboundEngine
OutboundEngine
Score 8.3 out of 10
Medium-sized Companies
OutboundEngine
OutboundEngine
Score 8.3 out of 10
Enterprises
Influitive
Influitive
Score 9.0 out of 10
All AlternativesView all alternatives
User Ratings
Referral Factory
Likelihood to Recommend
9.5
(20 ratings)
Usability
10.0
(1 ratings)
Support Rating
9.1
(1 ratings)
User Testimonials
Referral Factory
Likelihood to Recommend
Referral Factory
As a digital marketing manager of multiple clients, one of the biggest challenge is to build brand awareness and acquire new customers with good lifetime value; Referral Factory is a perfect tool to leverage current client base to generate new clients and adds loyalty to the current clientele. However when the services are personalized to each client and each client have different requirements than Referral system is least appropriate.
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Pros
Referral Factory
  • The platform is user-friendly with various types of guidance such as chatbot, videos, and articles, to assist the users.
  • Referral Factory provides diverse methods of advertising referral programs, offering templates for a wide variety of industries that users can tailor to fit their brand guidelines.
  • Referral Factory provides a detailed dashboard with key performance indicators to help marketers adjust referral campaigns to maximize conversion rates.
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Cons
Referral Factory
  • The UI needs some improvement to really smooth out the workflows. Overall it's not bad, but could always be better.
  • There isn't good documentation on how to configure and use the solution. It's like they assumed they built to be obvious enough to where anyone can figure it out, but for things that have more nuances, users could really benefit from some tooltips and/or documentation.
  • Pricing is pretty high, it would be nice to have a lower tier so businesses with a small income stream can start to benefit from referral programs.
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Usability
Referral Factory
Referral Factory's overall usability is great. The interface was really easy to learn and use and there are also helpful video tutorials if you have any questions along the way while building your new campaign. The process of sharing the referral link is also really easy and Referral Factory provides multiple methods of sharing the link which is a nice feature as well.
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Support Rating
Referral Factory
We have been very grateful for the ongoing support from the Referral Factory team who have gone above and beyond not only to help us get set up but have provided great insight into how to optimise our campaign
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Alternatives Considered
Referral Factory
I was using a few other places but they were very expensive so I would decide to go with Referral Factory. I do not have to play anually for this software to use, so monthly makes it more beginner friendly aswell and I could easily test it out and see if I would continue or not. I am glad that I could use and continue Referral Factory.
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Return on Investment
Referral Factory
  • ⦁ Time saving with AI feature that can generate a campaign easily and quickly.
  • ⦁ Quick to create and run a referral program; allowing me to reach new potential customers and reward existing customers, which in turn results in increased sales momentum.
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ScreenShots

Referral Factory Screenshots

Screenshot of customization options without any codeScreenshot of an automated request for a referralScreenshot of templates Of pre-built referral programsScreenshot of rewards and incentivesScreenshot of integrations to automate the referral program