A review of using Referral Factory for affiliate marketing
July 03, 2024

A review of using Referral Factory for affiliate marketing

Brett Higgins | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Referral Factory

Referral Factory is an excellent tool we recently began using within our company. We had tried a couple of other referral software providers but would often struggle with some of our "less-techy" staff to create our campaigns, we only have two developers in our firm, the rest are either admin or project managers. So we were looking for a platform that did not require any coding experience. Once we found Referral Factory we were immediately pulled in by the clean UI and ease of setting up campaigns. As a result, all of our staff members are able to work on our campaigns with ease. I would certainly recommend this software to anyone looking for an easy way to create referral campaigns.

Pros

  • Easy to create campaigns
  • Clean interface
  • The analytics dashboard is excellent and we regularly use parts of it for our monthly meetings
  • No coding knowledge required

Cons

  • I would like the ability for further customisation of the shareable linked pages, such as adding brand colours within the template. (perhaps with a colour picker)
  • Build our own drag and drop templates.
  • Due to the simplicity of creating campaigns we have increased the number of campaigns that are currently active and it took our staff around half the time to complete these.
We have worked with multiple tools previously and were finding it difficult for our team to create campaigns. We were missing a lot of deadlines due to the complexity of setup and the need for developer resources. This has not been the case with Referral Factory.
Referral Factory simplicity and ease of use is what makes them a strong contender, and it is now our go-to for referral campaigns within our company. With their software we no longer need to allocate developer hours to setup our campaigns leaving them free to work on the company websites.

Do you think Referral Factory delivers good value for the price?

Yes

Are you happy with Referral Factory's feature set?

Yes

Did Referral Factory live up to sales and marketing promises?

Yes

Did implementation of Referral Factory go as expected?

Yes

Would you buy Referral Factory again?

Yes

It is well suited for businesses that need the ability to create good-looking professional referral campaigns within a short time frame and do not have coding experience. I would say it is ideal for perhaps eCommerce site owners and store owners who want to launch referral programs but do not have the resources available within their company to assign a developer or someone with coding knowledge to set up and integrate.

Comments

More Reviews of Referral Factory

  1. Home
  2. Referral Marketing Software
  3. Referral Factory Reviews
  4. User Review of Referral Factory