Retainful vs. TargetBay

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Retainful
Score 10.0 out of 10
N/A
Retainful is an eCommerce marketing automation platform designed to allow emails to flow on their own while the user simply waits and watches the conversions unfold.N/A
TargetBay
Score 8.2 out of 10
Small Businesses (1-50 employees)
TargetBay is an ecommerce personalization tool that offers four key capabilities: Reviews & QA Automate review collection process by sending emails after every purchase and delivery. Moderate reviews to stop spammers and showcase only genuine user generated content Google rich snippets to improve product and website credibility In-line HTML lets you index your reviews and get visibility in all search engines Email…N/A
Pricing
RetainfulTargetBay
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
RetainfulTargetBay
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
RetainfulTargetBay
Features
RetainfulTargetBay
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Retainful
10.0
1 Ratings
22% above category average
TargetBay
-
Ratings
WYSIWYG email editor10.01 Ratings00 Ratings
Dynamic content10.01 Ratings00 Ratings
Ability to test dynamic content10.01 Ratings00 Ratings
Landing pages10.01 Ratings00 Ratings
A/B testing10.01 Ratings00 Ratings
Mobile optimization10.01 Ratings00 Ratings
Email deliverability reporting10.01 Ratings00 Ratings
List management10.01 Ratings00 Ratings
Triggered drip sequences10.01 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Retainful
10.0
1 Ratings
26% above category average
TargetBay
-
Ratings
Dashboards10.01 Ratings00 Ratings
Standard reports10.01 Ratings00 Ratings
Custom reports10.01 Ratings00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Retainful
10.0
1 Ratings
21% above category average
TargetBay
-
Ratings
URL Validation10.01 Ratings00 Ratings
Link Tracking10.01 Ratings00 Ratings
Image Validation10.01 Ratings00 Ratings
Inbox Display10.01 Ratings00 Ratings
Email Accessibility Tools10.01 Ratings00 Ratings
Spelling and Grammar Check10.01 Ratings00 Ratings
Spam Testing10.01 Ratings00 Ratings
Email Previews10.01 Ratings00 Ratings
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RetainfulTargetBay
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Medium-sized Companies
VerticalResponse
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Dynamic Yield
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Score 9.0 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 8.7 out of 10
Dynamic Yield
Dynamic Yield
Score 9.0 out of 10
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User Ratings
RetainfulTargetBay
Likelihood to Recommend
10.0
(1 ratings)
8.2
(2 ratings)
Usability
-
(0 ratings)
5.0
(1 ratings)
Support Rating
10.0
(1 ratings)
6.0
(1 ratings)
User Testimonials
RetainfulTargetBay
Likelihood to Recommend
Retainful
If you are looking for a WP plugin to manage your abandoned cart, Retainful is the best you can find. The UX is really nice, the platform is user-friendly and you don't need any skill to start using it from day one. You can create email automation in a few steps and offer coupon codes to grab the attention of your customers. Last but not least, Retainful has the best support team! They reply super fast, they assist you to set everything properly and they really help you to have the best service possible. Honestly, you can't ask more!
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TargetBay
If you want to use email to market to your customer base and you don't want to handle the weekly chore of creating and sending the emails, then TargetBay and in particular, Danielle is the way to go. If you are not interested in email marketing or you can take care of that in-house, then there may be better choices to handle your reviews. It is rare today to find a company as responsive and easy to work with as TargetBay.
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Pros
Retainful
  • email automation
  • generate and send coupon code
  • data analysis
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TargetBay
  • TargetBay has amazing chat support.
  • TargetBay has a great onboarding process.
  • TargetBay is very affordable compared to other programs that offer similar solutions.
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Cons
Retainful
  • I'd like to have more templates for emails
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TargetBay
  • There is always room for improvement, however, I find Target Bay to be cost effective.
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Usability
Retainful
No answers on this topic
TargetBay
TargetBay, while it is a great tool and more than pays for itself, is not the most user-friendly and/or easy to use. Even our very tech-savvy employees have struggled through figuring out some of the work flows. While TargetBay's technical support team on chat is amazing, they are not always available and documentation on "how-to" user and or do XYZ on their platform needs improvement.
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Support Rating
Retainful
Best team Support ever! Fast, kind, and always helpful
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TargetBay
If I could rate their chat support separately than their phone support, I would rate their chat support at an 8 or 9. Their chat support team, when online, can usually answer most any questions quickly and clearly. If they can't find the answer right away, they always follow up with an email providing you the help/assistance you need. However, their phone support is another story. I would rate the phone support a 4. Most of the times, while not all of the time, that we've had to talk with someone on the phone, we typically are left with more questions and/or not the answer we were looking for. I think this may be partially due to the language barrier, but either way it has pushed us to want to only use that chat option for support which, unfortunately, is more time-consuming.
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Alternatives Considered
Retainful
We use Mailchimp for email marketing but as integration with WordPress we found Retainful easier to use (automation workflow) and you can start for free! Moreover, we can generate and send coupon codes directly from the plugin, and works great with Woocommerce! It is more than one year that we use Retainful and we are completely satisfied
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TargetBay
We have used other customer review services in the past. I did not have the level of involvement with them like I do with Danielle and TargetBay. Email marketing is a major plus. And the PPC ads have been cost-effective. I am pleased with TargetBay and the results we have been getting since working with them.
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Return on Investment
Retainful
  • Positive ROAS for abandoned cart
  • Positive ROAS for coupon code
  • Data analysis of customer behavior
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TargetBay
  • We have seen a positive ROI with TargetBay. Once we get through Covid-19, it will be even better.
  • I know we are communicating with our customers on a regular basis, keeping Sign Art Etc in their minds as in-person events start happening again.
  • Emails we send are professional and creative. Much better than I would do.
  • PPC with TargetBay is better than what we see with Google Ads.
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ScreenShots