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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Salesforce Data 360

    Score8.5 out of 10
    N/ASalesforce Data 360 (formerly Salesforce Data Cloud, or Salesforce Genie) is a solution to put data to work for customers. It is deeply embedded in the Einstein 1 Platform, which means any external data lake or warehouse can now drive actions and workflows inside of the Salesforce CRM.

    $108,000

    per year per org

    Workbooks

    Score4.9 out of 10
    N/AWorkbooks offers cloud-based CRM, marketing automation and business applications to the mid-market. Workbooks includes order management and fulfillment, invoicing, and supplier management. Workbooks aims to provide a single 360° view of customers, where the information is accessible anytime, anywhere.

    $30

    per user/per month

    Pricing
    Salesforce Data 360Workbooks
    Editions & Modules
    Data Cloud for Marketing
    $108000
    per year per org
    Workbooks CRM Edition
    $30
    per user/per month
    Workbooks Business Edition
    $65
    per user/per month
    Offerings
    Pricing Offerings
    Salesforce Data 360Workbooks
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Community Pulse
    Salesforce Data 360Workbooks
    Considered Both Products
    Salesforce
    No answer on this topic
    Workbooks Online
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    12 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    10 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    12 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    11 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    11 Answers
    No answers on this topic
    Features
    Salesforce Data 360Workbooks
    Data Source Connection
    Comparison of Data Source Connection features of Salesforce Data 360 and Workbooks
    Feature
    Salesforce Data 360
    8.0
    9 Ratings
    5% below category average
    Workbooks
    -
    Ratings
    Connect to traditional data sources8.19 Ratings00 Ratings
    Connecto to Big Data and NoSQL7.86 Ratings00 Ratings
    Data Transformations
    Comparison of Data Transformations features of Salesforce Data 360 and Workbooks
    Feature
    Salesforce Data 360
    7.9
    10 Ratings
    3% below category average
    Workbooks
    -
    Ratings
    Simple transformations8.810 Ratings00 Ratings
    Complex transformations7.010 Ratings00 Ratings
    Data Modeling
    Comparison of Data Modeling features of Salesforce Data 360 and Workbooks
    Feature
    Salesforce Data 360
    7.8
    10 Ratings
    2% below category average
    Workbooks
    -
    Ratings
    Data model creation8.310 Ratings00 Ratings
    Metadata management7.89 Ratings00 Ratings
    Business rules and workflow8.010 Ratings00 Ratings
    Collaboration7.710 Ratings00 Ratings
    Testing and debugging7.510 Ratings00 Ratings
    Data Governance
    Comparison of Data Governance features of Salesforce Data 360 and Workbooks
    Feature
    Salesforce Data 360
    7.0
    10 Ratings
    14% below category average
    Workbooks
    -
    Ratings
    Integration with data quality tools7.510 Ratings00 Ratings
    Integration with MDM tools6.58 Ratings00 Ratings
    Sales Force Automation
    Comparison of Sales Force Automation features of Salesforce Data 360 and Workbooks
    Feature
    Salesforce Data 360
    -
    Ratings
    Workbooks
    7.7
    9 Ratings
    2% below category average
    Customer data management / contact management00 Ratings8.59 Ratings
    Workflow management00 Ratings8.27 Ratings
    Territory management00 Ratings7.79 Ratings
    Opportunity management00 Ratings8.89 Ratings
    Integration with email client (e.g., Outlook or Gmail)00 Ratings6.49 Ratings
    Contract management00 Ratings7.29 Ratings
    Quote & order management00 Ratings7.68 Ratings
    Interaction tracking00 Ratings6.48 Ratings
    Channel / partner relationship management00 Ratings8.48 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Salesforce Data 360 and Workbooks
    Feature
    Salesforce Data 360
    -
    Ratings
    Workbooks
    6.3
    8 Ratings
    20% below category average
    Case management00 Ratings6.28 Ratings
    Call center management00 Ratings6.82 Ratings
    Help desk management00 Ratings5.88 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Salesforce Data 360 and Workbooks
    Feature
    Salesforce Data 360
    -
    Ratings
    Workbooks
    7.3
    7 Ratings
    6% below category average
    Lead management00 Ratings8.07 Ratings
    Email marketing00 Ratings6.67 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Salesforce Data 360 and Workbooks
    Feature
    Salesforce Data 360
    -
    Ratings
    Workbooks
    7.5
    9 Ratings
    3% below category average
    Task management00 Ratings7.77 Ratings
    Billing and invoicing management00 Ratings6.88 Ratings
    Reporting00 Ratings7.87 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Salesforce Data 360 and Workbooks
    Feature
    Salesforce Data 360
    -
    Ratings
    Workbooks
    8.6
    8 Ratings
    12% above category average
    Forecasting00 Ratings8.28 Ratings
    Pipeline visualization00 Ratings8.88 Ratings
    Customizable reports00 Ratings8.88 Ratings
    Customization
    Comparison of Customization features of Salesforce Data 360 and Workbooks
    Feature
    Salesforce Data 360
    -
    Ratings
    Workbooks
    7.7
    8 Ratings
    1% above category average
    Custom fields00 Ratings8.48 Ratings
    Custom objects00 Ratings7.67 Ratings
    Scripting environment00 Ratings7.56 Ratings
    API for custom integration00 Ratings7.57 Ratings
    Security
    Comparison of Security features of Salesforce Data 360 and Workbooks
    Feature
    Salesforce Data 360
    -
    Ratings
    Workbooks
    7.5
    8 Ratings
    11% below category average
    Single sign-on capability00 Ratings7.05 Ratings
    Role-based user permissions00 Ratings8.07 Ratings
    Social CRM
    Comparison of Social CRM features of Salesforce Data 360 and Workbooks
    Feature
    Salesforce Data 360
    -
    Ratings
    Workbooks
    6.6
    3 Ratings
    13% below category average
    Social data00 Ratings6.03 Ratings
    Social engagement00 Ratings7.31 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Salesforce Data 360 and Workbooks
    Feature
    Salesforce Data 360
    -
    Ratings
    Workbooks
    6.9
    6 Ratings
    9% below category average
    Marketing automation00 Ratings6.76 Ratings
    Compensation management00 Ratings7.02 Ratings
    Platform
    Comparison of Platform features of Salesforce Data 360 and Workbooks
    Feature
    Salesforce Data 360
    -
    Ratings
    Workbooks
    4.2
    7 Ratings
    58% below category average
    Mobile access00 Ratings4.27 Ratings
    Best Alternatives
    Salesforce Data 360Workbooks
    Small Businesses
    Skyvia
    Score10 out of 10
    Salesflare
    Score10 out of 10
    Medium-sized Companies
    IBM InfoSphere Information Server
    Score10 out of 10
    Kintone
    Score9.7 out of 10
    Enterprises
    SolarWinds Task Factory
    Score8.3 out of 10
    Oracle Sales
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Salesforce Data 360Workbooks
    Likelihood to Recommend
    8.2
    (12 ratings)
    7.0
    (18 ratings)
    Likelihood to Renew
    6.0
    (1 ratings)
    8.5
    (7 ratings)
    Usability
    8.2
    (12 ratings)
    7.3
    (1 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (2 ratings)
    Support Rating
    -
    (0 ratings)
    8.2
    (1 ratings)
    Online Training
    -
    (0 ratings)
    6.4
    (1 ratings)
    User Testimonials
    Salesforce Data 360Workbooks
    Likelihood to Recommend
    Salesforce
    Great tool for client management, sales tracking, cases studies. Using is as the source of truth for all client communication. Allowing more integration options for cc and ACH payments. Right now the options are limited and only integrate with strict processing capabilities that are not always in the businesses best interest.
    Incentivized
    Read full review
    Workbooks Online
    It's a really great system for small to medium organizations that are willing to spend some time thinking about how their workflow can be improved by designing processes which will allow them to streamline and automate their business. For people who are not serious about making a commitment to bettering their business, Workbooks may not be a correct fit. For instance there are a lot of features which many people think they don't need, but they haven't really spent the time to figure out what the needs of the business are. The nice thing about Workbooks is that you can turn off things you don't need, and then when the business demands, they will be there for you to utilize.
    Read full review
    Pros
    Salesforce
    • Allows use to bring external data into Salesforce as zero-copy
    • Is able to present data using standard Salesforce reports familiar to our users
    • Allows us to establish multiple relationships between our CRM data and the external data to contextualize the imported data.
    Incentivized
    Read full review
    Workbooks Online
    • Sales process management from enquiry to delivery of product
    • This was previously on as many as 4 systems using excel and legacy applications such as the written word in log books
    • Automatic reporting for financial compliance: once built, the reporting process reduced the workload on a monthly basis from 2 days to 20 minutes
    • The FD loved it
    • The overall capability of the package enabled the sales force to rapidly pull our pertinent data for a sales call, plus managing time and resources better for increased efficiency
    • Business development and focussed marketing became so much easier, we noted that the process paid for itself many times over
    Read full review
    Cons
    Salesforce
    • pricing or costing visibilty, we can't estimate what would be consumption this month and suddenly we get surprised
    • CI/CD can be improved, that looks a difficult and hard
    • Also sandbox comes with many limitation so very hard to replicate production like environment to test
    Incentivized
    Read full review
    Workbooks Online
    • There really isn't all that much, what I would like to see is an app to use on iDevices. Our sales team all have iPads for presentations etc.
    • While Workbooks works rather well with HTML 5, I would still like to see an app. I know it's in the making, but haven't seen anything of this as of yet.
    • I am sure that would increase productivity even further (if it's of the same standard as the main environment).
    Read full review
    Likelihood to Renew
    Salesforce
    No answers on this topic
    Workbooks Online
    the product works. support has been good or great so far all has been great and we hope to get more from the product. we purchased for an initial year then renewed for a longer term, we have no regrets with this.
    Read full review
    Usability
    Salesforce
    Most of the daily use features, are very usr friendly, intuitive, every end user can learn how to manage and operate basic activities such as enter information, send an email, send a campaign, create an email marketing template, run a report on the renewals for the month, open and close a support case, create new account or a new contact, etc
    Incentivized
    Read full review
    Workbooks Online
    No answers on this topic
    Reliability and Availability
    Salesforce
    No answers on this topic
    Workbooks Online
    Workbooks CRM never let me down.
    Read full review
    Online Training
    Salesforce
    No answers on this topic
    Workbooks Online
    Workbooks online trianing does what it needs to; but some training will always be better suited to face to face..
    Read full review
    Alternatives Considered
    Salesforce
    we have evaluated Snowflake, adobe rt-cdp as well. They also offer a very strong capabilities but the Data 360 is more suitable for us because of the same Salesforce ecosystem. The main key factor is without any custom code we were able to include it into our automations. And ofcourse with agentforce already in plans, we had to pick Data 360
    Incentivized
    Read full review
    Workbooks Online
    We felt the high amount of customisation available from Workbooks was much more beneficial to us than the offerings from the larger CRM companies. We also liked the smaller company mentality of Workbooks as it reminded us of ourselves. Ultimately the price also paid a factor as Workbooks was more affordable for what we needed.
    Incentivized
    Read full review
    Return on Investment
    Salesforce
    • Salesforce Data Cloud has a positive impact on me as a realtor because it is easy to generate reports on customer data and see what is needed to be bumped to the next level. We have to earn a certain commission by the end of the year and it makes it easy to see how close you are
    • It has a positive impact on keeping track of customers because it is nice to have it all in one place which is a nice time saver
    • I like that you can even see customer info from other agents making it nice to compare and try and pass others
    • Makes the customers journey smooth sailing because everything is in one place
    Incentivized
    Read full review
    Workbooks Online
    • Allows us easy management of leads and clear visibility of opportunities for the sales team
    • User levels allows us to lock down various parts of the system to only allow them to view or edit certain areas
    • Allows us to manage customers in one piece of software and avoid having to use separate software for support, sales and operations
    Incentivized
    Read full review
    ScreenShots

    Workbooks Screenshots

    Screenshot of Activity ManagementScreenshot of Dashboard for Customer ServiceScreenshot of Dashboard for SalesScreenshot of Marketing CampaignsScreenshot of Organisation RecordScreenshot of Person Record