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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Salesforce Starter

    Score9 out of 10
    Small Businesses (1-50 employees)
    Salesforce Starter (formerly Salesforce Essentials) is a small business CRM that replaces the former SalesforceIQ product. It is priced at $35 per user, on a monthly basis, or at $25 per month for if billed annually ($300) and can be tried free for 14 days on a trial.

    $35

    per month per user

    Unanet CRM by Cosential

    Score8.4 out of 10
    N/AUnanet CRM by Cosential (formerly Cosential CRM) is dedicated to helping AEC business developers, marketers, and executives win better business, and grow revenue. It became an Unanet solution in 2020, when Unanet acquired Cosential.N/A
    Pricing
    Salesforce StarterUnanet CRM by Cosential
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Salesforce StarterUnanet CRM by Cosential
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    Salesforce StarterUnanet CRM by Cosential
    Considered Both Products
    Salesforce
    No answer on this topic
    Unanet
    No answer on this topic
    Key User Insights
    Would buy again
    80%
    Would buy again
    4 Answers
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    5 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    80%
    Lived up to sales and marketing promises
    4 Answers
    No answers on this topic
    Implementation went as expected
    80%
    Implementation went as expected
    4 Answers
    No answers on this topic
    Features
    Salesforce StarterUnanet CRM by Cosential
    Sales Force Automation
    Comparison of Sales Force Automation features of Salesforce Starter and Unanet CRM by Cosential
    Feature
    Salesforce Starter
    8.7
    7 Ratings
    10% above category average
    Unanet CRM by Cosential
    8.4
    2 Ratings
    7% above category average
    Customer data management / contact management7.37 Ratings8.02 Ratings
    Territory management7.57 Ratings9.01 Ratings
    Opportunity management9.07 Ratings9.02 Ratings
    Integration with email client (e.g., Outlook or Gmail)9.56 Ratings9.02 Ratings
    Quote & order management9.55 Ratings00 Ratings
    Interaction tracking8.56 Ratings9.01 Ratings
    Channel / partner relationship management9.75 Ratings9.02 Ratings
    Workflow management00 Ratings6.01 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Salesforce Starter and Unanet CRM by Cosential
    Feature
    Salesforce Starter
    7.2
    6 Ratings
    7% below category average
    Unanet CRM by Cosential
    7.0
    2 Ratings
    10% below category average
    Lead management7.26 Ratings9.02 Ratings
    Email marketing00 Ratings5.01 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Salesforce Starter and Unanet CRM by Cosential
    Feature
    Salesforce Starter
    8.2
    5 Ratings
    6% above category average
    Unanet CRM by Cosential
    8.5
    2 Ratings
    10% above category average
    Task management9.65 Ratings9.02 Ratings
    Billing and invoicing management6.35 Ratings00 Ratings
    Reporting8.65 Ratings8.02 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Salesforce Starter and Unanet CRM by Cosential
    Feature
    Salesforce Starter
    9.0
    5 Ratings
    16% above category average
    Unanet CRM by Cosential
    8.7
    2 Ratings
    13% above category average
    Forecasting9.05 Ratings6.01 Ratings
    Pipeline visualization8.85 Ratings10.02 Ratings
    Customizable reports9.25 Ratings10.02 Ratings
    Customization
    Comparison of Customization features of Salesforce Starter and Unanet CRM by Cosential
    Feature
    Salesforce Starter
    6.7
    6 Ratings
    13% below category average
    Unanet CRM by Cosential
    7.5
    1 Ratings
    2% below category average
    Custom fields7.06 Ratings9.01 Ratings
    Custom objects7.05 Ratings6.01 Ratings
    Scripting environment5.75 Ratings00 Ratings
    API for custom integration7.35 Ratings00 Ratings
    Security
    Comparison of Security features of Salesforce Starter and Unanet CRM by Cosential
    Feature
    Salesforce Starter
    8.6
    6 Ratings
    2% above category average
    Unanet CRM by Cosential
    10.0
    2 Ratings
    17% above category average
    Single sign-on capability8.66 Ratings10.02 Ratings
    Role-based user permissions8.66 Ratings10.02 Ratings
    Social CRM
    Comparison of Social CRM features of Salesforce Starter and Unanet CRM by Cosential
    Feature
    Salesforce Starter
    8.6
    5 Ratings
    14% above category average
    Unanet CRM by Cosential
    5.0
    1 Ratings
    40% below category average
    Social engagement8.65 Ratings5.01 Ratings
    Social data00 Ratings5.01 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Salesforce Starter and Unanet CRM by Cosential
    Feature
    Salesforce Starter
    8.2
    5 Ratings
    8% above category average
    Unanet CRM by Cosential
    10.0
    2 Ratings
    28% above category average
    Marketing automation8.35 Ratings10.02 Ratings
    Compensation management8.15 Ratings00 Ratings
    Platform
    Comparison of Platform features of Salesforce Starter and Unanet CRM by Cosential
    Feature
    Salesforce Starter
    8.3
    6 Ratings
    8% above category average
    Unanet CRM by Cosential
    7.0
    1 Ratings
    9% below category average
    Mobile access8.36 Ratings7.01 Ratings
    Best Alternatives
    Salesforce StarterUnanet CRM by Cosential
    Small Businesses
    Salesflare
    Score10 out of 10
    Salesflare
    Score10 out of 10
    Medium-sized Companies
    Kintone
    Score9.7 out of 10
    Kintone
    Score9.7 out of 10
    Enterprises
    Oracle Sales
    Score8.9 out of 10
    Oracle Sales
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Salesforce StarterUnanet CRM by Cosential
    Likelihood to Recommend
    9.0
    (7 ratings)
    9.0
    (2 ratings)
    Likelihood to Renew
    4.0
    (1 ratings)
    -
    (0 ratings)
    Usability
    8.4
    (4 ratings)
    9.0
    (2 ratings)
    Support Rating
    -
    (0 ratings)
    8.0
    (1 ratings)
    User Testimonials
    Salesforce StarterUnanet CRM by Cosential
    Likelihood to Recommend
    Salesforce
    If you own a business that has complex selling processes or requires integrations with 3rd party tools/systems, you should look at Professional, Enterprise, or Unlimited editions. Salesforce operates very well across pretty much every industry, but not all sales, marketing, and operational processes are created equal. If your marketing process requires a long list of sendable contacts then I would recommend adding on Pardot or Hubspot. Always start small and scale up, to avoid boxing yourself in down the road.
    Incentivized
    Read full review
    Unanet
    I believe it is well suited for large companies or companies that use many different platforms to track and display data because of the ways Unanet can connect across platforms. If your company tracks projects associated with clients to plan workflow and business development opportunities, this is a great CRM to use. It is very user-friendly and the team at Unanet works well with our internal partners to maximize efficiency and provide us the customizations that we need
    Incentivized
    Read full review
    Pros
    Salesforce
    • Tracking phone calls is extremely easy when using the app on the iphone. After a phone call is complete it prompts the user to enter in call details.
    • SalesforceIQ also automatically logs emails for us. This has saved us time from entering in information manually.
    • SalesforceIQ was easy to set up and allowed us customization for fields that were relevant to our business.
    Incentivized
    Read full review
    Unanet
    • Inputting of companies and leads who may become prospects.
    • Creating specific opportunities for construction projects.
    • Tracking opportunities through the entire sales cycle.
    • Inputting detailed notes and activity by the Sales team.
    Incentivized
    Read full review
    Cons
    Salesforce
    • Table views can be sorted by column. Filters can be applied, but only to one column. Multi-column filtering like Excel allows would be extremely useful and a big improvement.
    • The ability to quick copy data in a table view would also be helpful, like (ctrl ') in excel.
    Incentivized
    Read full review
    Unanet
    • The open software is somewhat difficult to master as an administrator.
    • Report writing could be more intuitive.
    • The company seems to cater to larger users.
    Incentivized
    Read full review
    Usability
    Salesforce
    The system is very user-friendly on a desktop but lacks mobile friendliness. The Customer relationship manager disappears after the deal is signed. We struggled to get the system in a usable format, which was not cost-effective. The CRM system on desktop was great but way more complicated than it should be.
    Incentivized
    Read full review
    Unanet
    Unanet is user-friendly and a very “smart” platform. I took off one point for the issues we seem to run into every couple weeks in which certain features are glitchy and unable to be used for a couple hours. They are fixed quickly, but it is frustrating in the moment
    Incentivized
    Read full review
    Support Rating
    Salesforce
    No answers on this topic
    Unanet
    My original trainer / implementation specialist was fantastic. That relationship has continued, even though I have been officially handed off to the customer service side. The customer service side seems to have higher turnover than normal, but in general they are also very supportive, although not as responsive as I might like.
    Incentivized
    Read full review
    Alternatives Considered
    Salesforce
    more expensive but as an industry leader and go, the learning curve pays for itself in ROI in lost time in onboarding
    Incentivized
    Read full review
    Unanet
    I have not used other CRM systems because all of my employers have used Cosential
    Incentivized
    Read full review
    Return on Investment
    Salesforce
    • It made the job more efficient for staff so they can spend time doing other tasks rather than configuring and maintaining Salesforce Starter.
    Incentivized
    Read full review
    Unanet
    • Allowed for common tracking by business developers in different regions.
    • Helped us quantify effort.
    • Provides great reports for management.
    Incentivized
    Read full review
    ScreenShots

    Salesforce Starter Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshot