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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Screaming Frog

    Score9.2 out of 10
    N/AN/A

    $149

    per year

    Topic

    Score8.1 out of 10
    N/ATopic, from Topic or Chia Labs, Inc, aims to make it easier for writers to create comprehensive content. Its AI analyzes the top results in Google, extracts key topics to cover, and provides an interactive editor to allow writers to grade their work. The system gives actionable suggestions to enable writers to create content in order to drive results.

    $99

    per month

    Pricing
    Screaming FrogTopic
    Editions & Modules
    Paid Version
    $149.00
    per year
    Starter
    $99
    per month ($10 per brief)
    Plus
    $199
    per month ($8 per brief)
    Premium
    $299
    per month ($6 per brief)
    Enterprise
    Custom Pricing
    Offerings
    Pricing Offerings
    Screaming FrogTopic
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details20% discount for annual payment.
    More Pricing Information
    Community Pulse
    Screaming FrogTopic
    Considered Both Products
    Screaming Frog
    No answer on this topic
    Topic (Chia Labs, Inc)
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    28 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    27 Answers
    No answers on this topic
    Happy with the feature set
    96%
    Happy with the feature set
    27 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    96%
    Lived up to sales and marketing promises
    25 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    27 Answers
    No answers on this topic
    Features
    Screaming FrogTopic
    SEO
    Comparison of SEO features of Screaming Frog SEO Spider and Topic
    Feature
    Screaming Frog SEO Spider
    6.7
    53 Ratings
    14% below category average
    Topic
    8.8
    1 Ratings
    13% above category average
    Keyword analysis7.020 Ratings10.01 Ratings
    Backlink management5.023 Ratings00 Ratings
    SERP ranking tracking7.09 Ratings8.01 Ratings
    Page grader7.222 Ratings8.01 Ratings
    Competitive analysis7.927 Ratings9.01 Ratings
    Site audit / diagnostics8.453 Ratings00 Ratings
    Site recommendations7.924 Ratings00 Ratings
    Task management3.09 Ratings00 Ratings
    SEO Channels
    Comparison of SEO Channels features of Screaming Frog SEO Spider and Topic
    Feature
    Screaming Frog SEO Spider
    7.0
    37 Ratings
    8% below category average
    Topic
    10.0
    1 Ratings
    27% above category average
    Local SEO5.017 Ratings10.01 Ratings
    Social SEO7.212 Ratings00 Ratings
    Mobile SEO7.923 Ratings10.01 Ratings
    Global SEO7.929 Ratings00 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Screaming Frog SEO Spider and Topic
    Feature
    Screaming Frog SEO Spider
    6.2
    42 Ratings
    30% below category average
    Topic
    10.0
    1 Ratings
    17% above category average
    Multi-domain support7.831 Ratings10.01 Ratings
    Integration with web analytics tools4.535 Ratings10.01 Ratings
    Best Alternatives
    Screaming FrogTopic
    Small Businesses
    Serpstat
    Score9.9 out of 10
    Serpstat
    Score9.9 out of 10
    Medium-sized Companies
    Yoast
    Score8.5 out of 10
    Yoast
    Score8.5 out of 10
    Enterprises
    Google Trends
    Score8.6 out of 10
    Google Trends
    Score8.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Screaming FrogTopic
    Likelihood to Recommend
    8.6
    (55 ratings)
    10.0
    (1 ratings)
    Likelihood to Renew
    10.0
    (3 ratings)
    -
    (0 ratings)
    Usability
    7.7
    (5 ratings)
    -
    (0 ratings)
    Support Rating
    7.9
    (18 ratings)
    -
    (0 ratings)
    Implementation Rating
    7.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Screaming FrogTopic
    Likelihood to Recommend
    Screaming Frog
    Screaming Frog SEO Spider is well suited to auditing brand new websites, when you need a quick, holistic view of the websites technical issues. Its great for providing a top line view of a websites architecture, perhaps for a new business approach where you need to assess the scale of work to maintain a website. Its also a useful tool in situations where you might need to see whether a large scale change in the website has taken place, you can see word counts, pages and their https response codes. Screaming Frog may be less useful if you need an idea of the customer experience on a website, it doesn't really provide information that helps assess how fast a website loads, what issues might come up when trying to convert or faults with the payment process. Screaming Frog is largely a technical SEO focused tool, it also can't assess the quality of a websites, layout or the quality of the content used on the website. As mentioned, its niche, but very useful within that niche.
    Read full review
    Topic (Chia Labs, Inc)
    Great at providing content briefs as well as for seeing the types of topics that rank well competitively. It's also good with finding content that needs to be refreshed which is a super easy way to drive near term SEO results.
    Read full review
    Pros
    Screaming Frog
    • Crawling client sites of up to thousands of pages. Gives you almost every tool that you need to do a proper SEO audit.
    • Custom extractions using CSSpath, Xpath, or Regex. I'm not even a techy, but their support section here is a huge help with the provided examples.
    • Customer service and support - Dan is ALWAYS very prompt to respond with helpful answers on Twitter if needed.
    Incentivized
    Read full review
    Topic (Chia Labs, Inc)
    • Content Brief
    • Competitive SERP ranking analysis
    • Grouping content topics together to see related keywords/ content clusters easily
    • Analyzing Google Search Console data for content refresh opportunities
    Read full review
    Cons
    Screaming Frog
    • Requires Java. This isn't a huge deal as many computers already have it installed, but it's yet another 3rd party component.
    • The free version has a crawl limit of 500 pages per site. This is fine for smaller sites, but if you're running a big e-commerce site then you'll need to pay for Pro version.
    • The user interface isn't very pretty. This is an analytics tool so it doesn't really have to be, but it might be helpful for improving the overall user experience.
    Incentivized
    Read full review
    Topic (Chia Labs, Inc)
    • Using the GSC data to find new, adjacent content opportunities.
    • They are using GPT-3 for title generation and would love to see it used to provide more content suggestions beyond the titles/descriptions
    • Sometimes it doesn't surface 'questions' that people are asking related to lower volume terms but not sure of a way to solve that
    Read full review
    Likelihood to Renew
    Screaming Frog
    The tool has become integrated into our teams daily workings and I have yet to find a tool other than scremaing frog to replicate all of our use cases for it. It's a great tool and we're sticking with it
    Incentivized
    Read full review
    Topic (Chia Labs, Inc)
    No answers on this topic
    Usability
    Screaming Frog
    The main problem of Screaming Frog SEO Spider is it being an offline software which limits itself to a single pc and that creates problem when multi user agents want to get involved or even work on it, it’s a difficult task to collaborate on it and do research for keywords at one place
    Incentivized
    Read full review
    Topic (Chia Labs, Inc)
    No answers on this topic
    Support Rating
    Screaming Frog
    Screaming Frog is a relatively primitive system, and doesn't need to be supported by devs or other software. Screaming Frog does interface directly with some programs that are most needed (Google Analytics, Search Console, Page Speed Insights), so that's convenient. It isn't widely supported by other programs, but it also doesn't need to be.
    Incentivized
    Read full review
    Topic (Chia Labs, Inc)
    No answers on this topic
    Implementation Rating
    Screaming Frog
    If the software was a little easier to use for beginners, there really wouldn't be an issue
    Incentivized
    Read full review
    Topic (Chia Labs, Inc)
    No answers on this topic
    Alternatives Considered
    Screaming Frog
    Screaming Frog SEO Spider is probably the best non-client facing SEO audit tool in terms of technical SEO. There are other tools on the market that do a more complete job of keyword tracking, competitive analysis, and backlink profiles...however, for analyzing the technical SEO health of any website, Screaming Frog is the best
    Incentivized
    Read full review
    Topic (Chia Labs, Inc)
    Topic was way less costly than MarketMuse with similar functionality. It was agnostic to CMS (WordLift is designed for Wordpress only). So it was priced well with all the functionality we needed.
    Read full review
    Return on Investment
    Screaming Frog
    • Increased employee efficiency - We spend many less hours tracking down and reporting simple meta tags.
    • Better Client Servicing - We are able to ensure we have a total look at a client's site before we recommend anything.
    • True Pricing Structure - We are able to more accurately predict how much help a client may need based on factors such as size of site, number of redirects, proper use of meta tags, etc.
    Incentivized
    Read full review
    Topic (Chia Labs, Inc)
    • It has greatly reduced the number of hours our SEO team has to review content
    • Has sped up our content briefs by hours per brief
    • Great for helping us to see what content is performing well / needs help via the Google Search Console integration
    Read full review
    ScreenShots

    Topic Screenshots

    Screenshot of Outline BuilderScreenshot of Writing Grading