SendFox vs. Yesmail360i

SendFox is perfect for when you are needing to send emails irregularly to a medium-sized list and don't want high fees. Whilst there aren't fancy templates like other services, this can be perfect if you are just wanting to send simple, quick emails vs more in-depth graphical ones. It's great for smaller businesses as well due to the low cost.

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For all outbound messaging, YesMail is perfect. For Social Media management, or for customer service management, where customers or subscribers need a place to "talk back" to your organization, YesMail might not be the best platform.

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• Easy to send emails as an automated sequence or single blast email.
• Can break customers into separate lists but still only charged per contact.
• Charges as a lifetime deal for so many contacts rather than monthly.

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• Large Enterprise email campaigns for Fortune 500 clients.
• Account managers are very easy to work with and contact. I usually can get a response within a few hours to solve an issue.
• Software is very easy to use and ramp up time was short.

• More customization in the email builder.
• More customization on the smart pages (aka Landing page).
• Forms have low customization and older style graphical look.

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• The ramp up time for new users is pretty poor. Since it is not an intuitive interface non tech savvy users have a hard time getting the most out of it
• A lot of common functionality has to be built in... Which costs extra
• Support isn't the best, they do respond but not at the speed I would like.

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I do not have the buying decision to renew/change providers, but do have the ability to provide my feedback to those who do. Yesmail has a lot of kinks that need to be worked out. But, for those that just need to deploy emails, and house subscriptions, this is a decent platform to do so. Companies with more advanced campaign targeting/analysis needs should explore other service providers.

Overall it is easy to use but there's several different portals you must log into instead of having everything at your disposal in one place (reporting, emails, extracting data, etc).

Very easy to get a hold of an actual person and quick responses.

Mailchimp costs a lot once you get into the 4000 contacts range and features that SendFox has integrated are in a higher cost plan from Mailchimp. Drip is in a similar range cost-wise. It costs more per month than I paid all up. For a business that relies on email marketing as an income strategy, these tools are perfect, but for my business which uses it intermittently to supplement things like group challenges, it's more applicable to go with a tool like SendFox.

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We currently use MailChimp for automation campaigns. While there are limitations with MailChimp segmentation, it was much faster to get set up. We still use Yesmail for the bulk of our sending, and could probably do all the same things we do with MailChimp but it would just take a bit longer to get it set up

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• It's been the service I've used for daily emails for group challenges - Meaning that I had a service that was cheaper than others AND was reliable. When the customers got the emails reliably, I retained them, customers.
• It has been less flexible in terms of customization - This hasn't had a tangible benefit but may have had a lead-on effect of the emails not always looking as professional to the customer.
• It is much cheaper than other services meaning I've saved likely $2000+ based on the size of my email list (which is a lot for my small business!).

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• We spend quite a bit of time troubleshooting, so it has had a negative impact on employee efficiency. When there is an issue we have to give them step by step examples of what went wrong so they can re-create it. 8 times out of 10, they can't recreate the issue.