Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Spokal
Score 9.0 out of 10
N/A
Spokal is an inbound marketing platform for small businesses and freelancers. It offers a drag & drop content editor and social media sharing calendar, as well as real-time SEO analysis, keyword research, rank tracking, lead scoring, and lead nurturing.
$49
per month
Thryv
Score 8.9 out of 10
Small Businesses (1-50 employees)
Thryv is an all-in-one small business marketing solution providing CRM, marketing automation, calendaring and appointment reminders, directory listings, and other features.N/A
Pricing
SpokalThryv
Editions & Modules
Starter
$49
per month (1 user)
Essentials
$99
per month (3 users)
Team
$169
per month (5 users)
No answers on this topic
Offerings
Pricing Offerings
SpokalThryv
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
SpokalThryv
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Spokal
9.2
3 Ratings
17% above category average
Thryv
9.2
8 Ratings
18% above category average
WYSIWYG email editor9.02 Ratings00 Ratings
Dynamic content10.02 Ratings8.97 Ratings
Ability to test dynamic content8.02 Ratings9.17 Ratings
Landing pages10.01 Ratings10.01 Ratings
A/B testing9.02 Ratings00 Ratings
Mobile optimization10.01 Ratings8.88 Ratings
Email deliverability reporting8.01 Ratings9.17 Ratings
List management9.01 Ratings8.96 Ratings
Triggered drip sequences10.01 Ratings9.73 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Spokal
9.5
2 Ratings
20% above category average
Thryv
8.1
7 Ratings
11% above category average
Lead nurturing automation10.02 Ratings8.76 Ratings
Lead scoring and grading10.01 Ratings00 Ratings
Data quality management10.02 Ratings8.66 Ratings
Automated sales alerts and tasks8.01 Ratings7.06 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Spokal
9.0
2 Ratings
17% above category average
Thryv
9.0
5 Ratings
10% above category average
Calendaring10.02 Ratings9.05 Ratings
Event/webinar marketing8.01 Ratings9.14 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Spokal
9.0
3 Ratings
19% above category average
Thryv
6.7
8 Ratings
7% below category average
Social sharing and campaigns9.03 Ratings9.48 Ratings
Social profile integration9.03 Ratings4.01 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Spokal
9.3
3 Ratings
22% above category average
Thryv
6.6
7 Ratings
9% below category average
Dashboards10.03 Ratings9.27 Ratings
Standard reports10.02 Ratings8.67 Ratings
Custom reports8.01 Ratings2.01 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Spokal
9.3
1 Ratings
20% above category average
Thryv
8.3
6 Ratings
15% above category average
API9.01 Ratings8.03 Ratings
Role-based workflow & approvals10.01 Ratings8.92 Ratings
Customizability10.01 Ratings8.15 Ratings
Integration with Salesforce.com9.01 Ratings00 Ratings
Integration with Microsoft Dynamics CRM10.01 Ratings00 Ratings
Integration with SugarCRM8.01 Ratings00 Ratings
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SpokalThryv
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Vbout
Score 9.3 out of 10
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Kentico Xperience
Score 7.3 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Kentico Xperience
Kentico Xperience
Score 7.3 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Kentico Xperience
Kentico Xperience
Score 7.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
SpokalThryv
Likelihood to Recommend
9.0
(8 ratings)
9.4
(8 ratings)
Likelihood to Renew
9.3
(6 ratings)
-
(0 ratings)
Usability
8.2
(1 ratings)
9.0
(2 ratings)
Performance
9.1
(1 ratings)
-
(0 ratings)
Support Rating
9.3
(3 ratings)
10.0
(4 ratings)
User Testimonials
SpokalThryv
Likelihood to Recommend
Spokal
For current Wordpress users Spokal is outstanding and highly recommended. For clients who don't already have a Wordpress blog it's a bit tricky as I need to first sell the benefits of using Wordpress in order to get them on board, but in all honestly I would recommend Wordpress anyway, it just slows the process down having to design and install Wordpress before we can get started.
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Thryv
What I have found to be the most critical for my business as a customer of Thryv is the ability to provide an invoice and accept payment with direct linking to my bank account. This has had a dramatic positive impact on my cash flow.
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Pros
Spokal
  • Content calendar - the ability to visually see blog posts in draft and scheduled to publish over the coming weeks and months was a key benefit. Tracking this in spreadsheets is too hard. we can even post blogs as topic idea, pre draft, draft and final and schedule in advance so we can visualise the messages we want to communicate. Creation of tweets and Linkedin posts is done for you automatically. Simply drag the blog post to the time slot, day, week or month. This is a lot quicker than Hootsuite
  • Additional tweets can be composed and also dragged to the calendar, plus the feedly link allows curation of tweet content. This just scales up our creation and curation process.
  • Easy simple overview dashboard - showing key website stats, new visitors, new twitter followers. New blog posts. Social enagement per blog post, linkedin shares etc. simple lead scoring based on pages visited etc. Simple realtime SEO analysis on the blog post builder
  • twitter builder. very simple autopilot of increasing your twitter following using key words (it easy has a simple key word tool) to find relevant people to 'like' and hence follow
  • Dynamic, responsive team. I have asked a few questions about futures and always received a prompt helpful reply. Chris and his team are clearly commited to developing a great product.
  • Once linked to your wordpress site I really like the fact I can log into a dashboard on the web and on my ipad and manage my content delivery and monitor visititors and interaction. I use and know hubspot and the biggest issue for me is the learning curve. Anyone can learn and use Spokal. It provides and integrates a number of tools I currently use today at a far lower cost. It does need to integrate into a third party email provider but frankly the integration is simple. A lot of effort has gone into the design for non techies
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Thryv
  • Customer service is FANTASTIC!
  • Put regularly used and needed tasks under one umbrella.
  • Makes it easy to schedule and post to Social Media
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Cons
Spokal
  • I personally would love to see more direct integrations into CRM and more powerful Marketing Automation tools, but the current Zapier integration is a general approach and works in most cases very well.
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Thryv
  • Offer an automated rewards program for my customer based on their spending and their referrals.
  • Since I use Shopify and they host me it would be nice to get a financial break for not using that part of the package.
  • Maybe providing apps.
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Likelihood to Renew
Spokal
Spokal delivers everything I need to serve my clients in one place. It's so easy to use and their customer service is always available and responsive, there's no need for me to look elsewhere.
Read full review
Thryv
No answers on this topic
Usability
Spokal
Spokal takes away some of the complexity and noise that Wordpress has. Offering a separate login and dashboard to allow a user to create blog posts, check on backlinks, see ranking keywords, social engagement and tracks visitors/ contacts. Spokal provides a lot of functionality that would typically require the purchase of several products e.g. Hootsuite, SEO Moz, SEO pressor, Hubspot. What I really like is the content calendar. I simply drag and drop of my blog posts into my calendar to post to twitter, linkedin and facebook. This is an easy way to repost evergreen content and build my following on twitter. The twitter builder is constantly looking for relevant profiles and conversations based on my defined criteria. The tool automatically likes the twitter user which drives traffic to my sight and actually helps me find followers and potential influencers. This product is ideal for people new to internet marketing or small business owners who don't want to be overwhelmed by the effort to learn, manage and run several tools or wordpress plugins. I have been with Spokal since the start and I continue to be impressed by the support and raft of new functionality being added.
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Thryv
It is very easy to use and the features are great for the ones we utilize. If you have any issues at all, customer service or our sales rep is great to work with and fixes what issues I have. They are always willing to help out and to follow up to make sure you don't have any more issues.
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Support Rating
Spokal
They worked with Bluehost to make sure our blog connected properly. This was done without anyone from Strategic Revolution asking for this help.
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Thryv
Although getting through to the right person may take a while, they have the ability to take over your screen and always assist with whatever you need.
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Alternatives Considered
Spokal
I haven't really tried other products at this point. I would say I tried to cobble together a bunch of options to make the right inbound marketing "tool suite". Nothing quite worked well enough. Again, Spokal serves as a very cost-effective option. Particularly relative to Hubspot.
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Thryv
Let's say use this software because it gives a lot of benefits to the company and we no other software use do not.
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Return on Investment
Spokal
  • It's still early for us, but we can definitively say that we've cut our content creation / curation time down by about 40% while INCREASING the volume of quality relevant content that our audience expects.
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Thryv
  • Increased Social Media Presence has kept us in touch with clients
  • I believe our overall package has resulted in increased web traffic. More clients are finding us through social media and web searches than any other year before.
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ScreenShots

Thryv Screenshots

Screenshot of Reputation MonitoringScreenshot of Email MarketingScreenshot of Social Media ManagementScreenshot of Automated Campaigns to Nurture Leads/ClientsScreenshot of Accept Online Payments