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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Square Customers

    Score8.7 out of 10
    N/ASquare's Customer Engagement Suite, or Square Customers, is a suite of solutions that enables Square users to connect with existing customers, reach new ones, and grow relationships using tools that integrate with Square Point of Sale and Square Online.

    $0

    Zendesk Sell

    Score9.7 out of 10
    N/AZendesk Sell (formerly Base CRM) is a CRM that aims to give reps access to integrated tools that provide the full context of a customer account. This keeps them in the loop and allows them to capitalize on opportunities. Zendesk Sell can be extended with Reach, a lead generation and engagement tool that automates the process of finding and keeping leads interested, so reps can focus more on building relationships and crushing their quotas. Base CRM was founded in 2009, and acquired by Zendesk…

    $19

    per seat/month billed annually

    Pricing
    Square CustomersZendesk Sell
    Editions & Modules
    Customer Directory
    $0
    Gift Card Starter Pack
    $2
    per card (plus 2.6% + 10¢ processing fee)
    Email Marketing
    starting $15
    per month
    Text Message Marketing
    starting at $10
    per month
    Loyalty
    starting at $45
    per month
    Quick Cards
    from 99c
    per card (plus 2.6% + 10¢ processing fee)
    Custom Cards
    from 81c
    per card (plus 2.6% + 10¢ processing fee)
    Sell Team
    $19.00
    per seat/month billed annually
    Reach prospecting enrichment add-on (requires a Sell Subscription)
    $27.00
    Per User Per Month (billed annually)
    Sell Professional
    $49.00
    per seat/month billed annually
    Sell Enterprise
    $99.00
    per seat/month billed annually
    Sell Elite
    $199.00
    per seat/month billed annually
    Offerings
    Pricing Offerings
    Square CustomersZendesk Sell
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Square CustomersZendesk Sell
    Sales Force Automation
    Comparison of Sales Force Automation features of Square Customers and Zendesk Sell
    Feature
    Square Customers
    7.1
    4 Ratings
    10% below category average
    Zendesk Sell
    6.6
    15 Ratings
    17% below category average
    Customer data management / contact management9.04 Ratings8.914 Ratings
    Workflow management8.13 Ratings6.115 Ratings
    Territory management5.33 Ratings4.98 Ratings
    Opportunity management4.02 Ratings7.913 Ratings
    Integration with email client (e.g., Outlook or Gmail)9.53 Ratings6.915 Ratings
    Contract management8.04 Ratings5.410 Ratings
    Quote & order management6.94 Ratings3.97 Ratings
    Interaction tracking7.74 Ratings7.915 Ratings
    Channel / partner relationship management5.83 Ratings7.811 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Square Customers and Zendesk Sell
    Feature
    Square Customers
    6.8
    2 Ratings
    12% below category average
    Zendesk Sell
    9.0
    12 Ratings
    16% above category average
    Case management7.32 Ratings9.07 Ratings
    Call center management6.82 Ratings9.08 Ratings
    Help desk management6.32 Ratings9.011 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Square Customers and Zendesk Sell
    Feature
    Square Customers
    8.9
    2 Ratings
    14% above category average
    Zendesk Sell
    6.9
    12 Ratings
    11% below category average
    Lead management8.92 Ratings6.012 Ratings
    Email marketing8.92 Ratings7.89 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Square Customers and Zendesk Sell
    Feature
    Square Customers
    7.9
    3 Ratings
    3% above category average
    Zendesk Sell
    5.3
    13 Ratings
    37% below category average
    Task management5.73 Ratings8.013 Ratings
    Billing and invoicing management9.53 Ratings1.05 Ratings
    Reporting8.43 Ratings7.013 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Square Customers and Zendesk Sell
    Feature
    Square Customers
    8.7
    2 Ratings
    13% above category average
    Zendesk Sell
    8.2
    15 Ratings
    7% above category average
    Forecasting8.02 Ratings7.812 Ratings
    Pipeline visualization9.02 Ratings7.914 Ratings
    Customizable reports9.02 Ratings9.014 Ratings
    Customization
    Comparison of Customization features of Square Customers and Zendesk Sell
    Feature
    Square Customers
    6.9
    2 Ratings
    10% below category average
    Zendesk Sell
    4.2
    15 Ratings
    58% below category average
    Custom fields3.72 Ratings7.815 Ratings
    Scripting environment7.01 Ratings1.16 Ratings
    API for custom integration10.01 Ratings3.08 Ratings
    Custom objects00 Ratings4.910 Ratings
    Security
    Comparison of Security features of Square Customers and Zendesk Sell
    Feature
    Square Customers
    9.5
    3 Ratings
    12% above category average
    Zendesk Sell
    9.5
    14 Ratings
    12% above category average
    Single sign-on capability10.01 Ratings9.912 Ratings
    Role-based user permissions9.03 Ratings9.011 Ratings
    Social CRM
    Comparison of Social CRM features of Square Customers and Zendesk Sell
    Feature
    Square Customers
    6.6
    2 Ratings
    13% below category average
    Zendesk Sell
    4.0
    5 Ratings
    61% below category average
    Social data6.32 Ratings1.04 Ratings
    Social engagement6.82 Ratings6.95 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Square Customers and Zendesk Sell
    Feature
    Square Customers
    6.0
    1 Ratings
    23% below category average
    Zendesk Sell
    5.4
    7 Ratings
    33% below category average
    Marketing automation10.01 Ratings9.87 Ratings
    Compensation management2.01 Ratings1.03 Ratings
    Platform
    Comparison of Platform features of Square Customers and Zendesk Sell
    Feature
    Square Customers
    9.0
    3 Ratings
    17% above category average
    Zendesk Sell
    8.0
    13 Ratings
    5% above category average
    Mobile access9.03 Ratings8.013 Ratings
    Best Alternatives
    Square CustomersZendesk Sell
    Small Businesses
    Salesflare
    Score10 out of 10
    Salesflare
    Score10 out of 10
    Medium-sized Companies
    Kintone
    Score9.7 out of 10
    Kintone
    Score9.7 out of 10
    Enterprises
    Oracle Sales
    Score8.9 out of 10
    Oracle Sales
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Square CustomersZendesk Sell
    Likelihood to Recommend
    8.7
    (4 ratings)
    10.0
    (15 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.0
    (2 ratings)
    Usability
    9.6
    (3 ratings)
    8.9
    (4 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    7.6
    (3 ratings)
    8.8
    (4 ratings)
    Online Training
    -
    (0 ratings)
    7.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.0
    (1 ratings)
    Configurability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    10.0
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Square CustomersZendesk Sell
    Likelihood to Recommend
    Block, Inc (Square)
    Square is absolutely brilliant if you are just starting out and your business has both an in-person and an online component to it, as Square will solve both in-person POS and online booking/billing. Square also offers the option to create a free website for your company, though it is a very basic site, if you don't have a website yet, this is a VERY helpful option, as it takes away a huge cost. Square allowed us to be up and running in no time, taking away the need to worry about an expensive appointment-setting add-on from our current website provider (Square integrates quite nicely with our current site). Square is probably less ideal for more advanced users or companies with a need for more detailed inventory/service management. But even then, Square will more than likely be able to get the job done!
    Incentivized
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    Zendesk
    Zendesk sell is best for organizations that want a clean and simple, yet powerfully effective CRM tool. It's intuitive, extremely user-friendly, supplies lots of video tutorials and access to the California team for FAQ's, and has all the features other, more complicated, expensive CRM's have. Great for institutions that have a need to tailor their database to fit your needs; and track sales, tasks, and pipeline projects in graphic form. It's affordable and has a great app for mobile phones that allows access to contacts, notes, tasks, and a workable platform while on the go in real time. It's simple to teach new users how to navigate and utilize. Adding or deleting users is simple, and access to the CRM information can be limited/private or made public for the entire team to access. Not as costly as some of the competing products, so if you are on a tight budget this may be the tool for you.
    Incentivized
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    Pros
    Block, Inc (Square)
    • Sales pipeline
    • Customer engagement
    • Marketing
    Incentivized
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    Zendesk
    • My favorite piece is the Tasks connected to the Clients OR the Deals themselves that keep the process moving with the right steps, and helps our team from doubling our work, or missing a piece that is crucial for the completion of the sale.
    • The email integration helps to keep all things housed in one place also, so that you're not bouncing back and forth in multiple platforms to stay on top of the orders.
    • Customizations are a HUGE part of why we use Base CRM right now. We can make sure we are recording all of the right information, and not wasting time by having to fill in or skip over content that doesn't apply to our business model.
    • I also like the ability to tied Deals to multiple people, especially as Referrals come across, so we don't forget how we got in touch with different clients.
    Incentivized
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    Cons
    Block, Inc (Square)
    • Some of the build quality on the peripherals could feel a bit better.
    • Have more options for businesses with more credit card transactions such as monthly or discounted per transaction once a certain number is reached.
    • Have functionality to allow for a typed card number without the higher fee if the software verifies there is a hardware/read error with the card.
    Incentivized
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    Zendesk
    • There was no ability to add prospects from a company domain or email to auto-fill any data.
    • You had to type in all of the data you gathered about that prospect.
    • The default only gave you two phone numbers for the company, too few.
    Incentivized
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    Likelihood to Renew
    Block, Inc (Square)
    No answers on this topic
    Zendesk
    The integration with the other Zendesk products is key. Allows other people in the company, such as support, to be involved in the sales process.
    Incentivized
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    Usability
    Block, Inc (Square)
    The user interface is easy to navigate - that's not always the case for some software! I look for something that is intuitive, easy to use, and doesn't take a ton of training to get up and running quickly.
    Incentivized
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    Zendesk
    I received about two hours worth of training on Zendesk Sell (formerly Base CRM). I will say it's a clean look and the ability to change views is extremely helpful. I do wish there were other features that allowed the views to be more simplistic. Some views can be overwhelming to look at. Nevertheless with the minimum training, I am still able to navigate through Zendesk Sell (formerly Base CRM) successfully due to the ease of usability.
    Incentivized
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    Reliability and Availability
    Block, Inc (Square)
    No answers on this topic
    Zendesk
    Always available and easy connection from Zendesk Support
    Incentivized
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    Performance
    Block, Inc (Square)
    No answers on this topic
    Zendesk
    Never any latency issues
    Incentivized
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    Support Rating
    Block, Inc (Square)
    Square is mostly focused on FAQs and online support, and they do a very good job creating a rich knowledge base. But, if you are not very tech savvy, it could be easy to feel a bit overwhelmed. I would recommend that they add a direct line or chat feature to call, rather than email or Knowledge base first. This might be due to staffing issues at Square, so perhaps it is the best they can do for now.
    Incentivized
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    Zendesk
    Due to the ease of the product, I have not had the chance to reach out to support yet. I’ve had no reason. The resources provided to clients are extremely helpful and detailed. So far my questions have been pretty basic and I generally just ask my colleague or teammate. They're able to assist with the answer.
    Incentivized
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    Online Training
    Block, Inc (Square)
    No answers on this topic
    Zendesk
    This product has a great backing of users, but needs more options direct from Base CRM on all operations of the software. YouTube videos do a great job of helping implement, and the back end support is a great help as well. The CRM is a great free option, and should be treated as such.
    Incentivized
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    Implementation Rating
    Block, Inc (Square)
    No answers on this topic
    Zendesk
    Simple, and straight forward.
    Incentivized
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    Alternatives Considered
    Block, Inc (Square)
    A lot easier to use than Infusionsoft!!
    Incentivized
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    Zendesk
    Simpler than most CRMs, which can be good if your sales team is not very tech savvy. We switched to HubSpot which provides a lot more value than Base did, but it isn't right for everyone. HubSpot is focused on capturing in-bound leads and has its own flaws and limitations, but overall it's a better fit for our needs.
    Read full review
    Scalability
    Block, Inc (Square)
    No answers on this topic
    Zendesk
    Always on, always available.
    Incentivized
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    Return on Investment
    Block, Inc (Square)
    • This has allowed me to accept credit / debit transactions without having to have a monthly subscription to a service and lose money on times of no to little use, allowing me to have a broader customer range as checks are risky.
    • All of my initial equipment was free and there were no startup costs so my return was immediate.
    • The small fee taken out of the transaction is very much worth the ability to accept nearly all plastic transactions.
    Incentivized
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    Zendesk
    • Using Base has allowed us to double the number of active sales and partner engagements that we can keep track of and make progress on.
    • This has led to us being able to follow up on many smaller deals that were falling through the cracks.
    Incentivized
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    ScreenShots