TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Supermetrics

    Score9.5 out of 10
    N/ASupermetrics, from the company of the same name in Helsinki, offers an application which automates integration of data from multiple online advertising platforms (e.g. Facebook, Google Analytics and Adwords, Bing, etc) and supports customizable presentations and visualizations of the aggregated data to make cross-platform comparisons and summaries easier for marketers.

    $29

    per month

    Tracxn

    Score8.3 out of 10
    N/ATracxn is a private market data platforms which tracks companies across the globe. It scans data to help customers perform market research on the startup ecosystem, find deals matching their mandate, perform company due diligence, In-depth tracking of funding rounds, company news, and tracking of emerging themes across industries and markets. Tracxn states its clientele includes Venture capitalists (VC), Private Equity Funds (PE), Merger & Acquisition (M&A), and Innovation teams of…N/A
    Pricing
    SupermetricsTracxn
    Editions & Modules
    Essential
    $29
    per month per user
    Core
    $159
    per month per user
    No answers on this topic
    Offerings
    Pricing Offerings
    SupermetricsTracxn
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsIn addition to the basic licensing tiers, Supermetrics offers customized packages according to customer needs.Tracxn provides on-demand pricing solutions designed to align with specific project requirements and business goals.
    More Pricing Information
    Community Pulse
    SupermetricsTracxn
    Considered Both Products
    Supermetrics
    No answer on this topic
    Tracxn Technologies Ltd.
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    10 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    9 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    10 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    9 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    10 Answers
    No answers on this topic
    Best Alternatives
    SupermetricsTracxn
    Small Businesses
    Agency Analytics
    Score8 out of 10
    No answers on this topic
    Medium-sized Companies
    TapClicks
    Score8 out of 10
    No answers on this topic
    Enterprises
    No answers on this topic
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    SupermetricsTracxn
    Likelihood to Recommend
    10.0
    (12 ratings)
    10.0
    (3 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    9.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    10.0
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    SupermetricsTracxn
    Likelihood to Recommend
    Supermetrics
    If you are looking to pull and aggregate data from multiple sources for reporting or analytics, Supermetrics is the best option for connecting those data sources into a single table. Supermetrics is less beneficial if you report on a single data source or do not need to aggregate your data into a single source.
    Incentivized
    Read full review
    Tracxn Technologies Ltd.
    Well suited: - Good for scouting targets for clients, based on their industry preferences, maturity level, and investor profile preference - Helped in buy-side due diligence. Less appropriate - Lacking in terms of readily available insights, with sector reports published in-house being extremely shallow and hence not much of value addition.
    Incentivized
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    Pros
    Supermetrics
    • Supermetrics is easy to use, the ui is helpful for creating queries.
    • Supermetrics allows to run the created queries on triggers.
    • Supermetrics allows to connect with different data sources like Google analytics etc .,
    • Supermetrics sends alert on the failure of queries to the desired email address
    Incentivized
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    Tracxn Technologies Ltd.
    • Data management
    • User friendly
    • User centric
    Incentivized
    Read full review
    Cons
    Supermetrics
    • Sometimes I have to refer to the website to find which metrics are what - the names aren't always the same as the platform calls them.
    • No public data for LinkedIn.
    • Definitely requires knowledge on how to use Google Data Studio.
    Incentivized
    Read full review
    Tracxn Technologies Ltd.
    • For some companies the data is not updated to the date.
    • As compared to CrunchBase the data is not up to the mark.
    Incentivized
    Read full review
    Likelihood to Renew
    Supermetrics
    No answers on this topic
    Tracxn Technologies Ltd.
    Based on the use case, it justifies the ROI.
    Incentivized
    Read full review
    Usability
    Supermetrics
    No answers on this topic
    Tracxn Technologies Ltd.
    The software is easy to use, the team's support is good, and it provides a solid database. The only issue is that the Tracxn team updates the data every year, so getting a database of new-age startups is a bit difficult.
    Incentivized
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    Performance
    Supermetrics
    No answers on this topic
    Tracxn Technologies Ltd.
    Yes pages do load quickly, even dowloading the data works very smooth, extracting databases is very quick with the system, so far we've not integrated this with any other software
    Incentivized
    Read full review
    Support Rating
    Supermetrics
    No answers on this topic
    Tracxn Technologies Ltd.
    We get a timely response from the support team, which is very helpful.
    Incentivized
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    Implementation Rating
    Supermetrics
    No answers on this topic
    Tracxn Technologies Ltd.
    The implementation is very easy, Just have to provide the basic information, along with the required company details and the software starts
    Incentivized
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    Alternatives Considered
    Supermetrics
    Supermetrics is better because of its ease of use and it mirrors most of the metrics on ad platforms. For some similar reporting platforms, metrics are often called something slightly different or are not able to pull the same data as presented on the ad platform; Supermetrics is the closest you'll get to exact data alignment.
    Incentivized
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    Tracxn Technologies Ltd.
    Tracxn lacks the comprehensiveness of a CBInsights but makes up for some of it by keeping a much lower price. However, it is still more expensive compared to some of the other similar databases in the marketplace (e.g. Crunchbase, DealRoom). Hence, it needs to work on its pricing or improve in certain areas (e.g. sector reports) to justify that price.
    Incentivized
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    Scalability
    Supermetrics
    No answers on this topic
    Tracxn Technologies Ltd.
    The scalability of the software is on point, it's providing a solution in a single place for all of our requirement to function easily
    Incentivized
    Read full review
    Return on Investment
    Supermetrics
    • Positive! Supermetrics helped us transition into Google Data Studio as our monthly reporting system.
    • Savings! We saved money by switching our reporting to Google Data Studio + Supermetrics.
    • Time! We save a lot of time on our monthly reports thanks to Supermetrics.
    Incentivized
    Read full review
    Tracxn Technologies Ltd.
    • Benefits customers
    • Time securing program
    • Data quick to be found
    Incentivized
    Read full review
    ScreenShots

    Supermetrics Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot

    Tracxn Screenshots

    Screenshot of Tracxn OfferingsScreenshot of TaxonomyScreenshot of Company DBScreenshot of Investment TrendsScreenshot of Live Deals