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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Traction Complete

    Score9 out of 10
    N/ATraction Complete develops software that enhances the native capabilities and functionality of Salesforce, with a complete suite of solutions for effortless account hierarchies and simplified, seamless lead management.N/A

    Zendesk Suite

    Score8.5 out of 10
    N/AZendesk is a customer support solution with built-in ticketing, conversational messaging, and live chat, designed to help businesses of all sizes and industries deliver personalized service at scale. Zendesk's AI agents are trained in CX to help Service teams resolve customer issues faster and more accurately while still providing a human-centered experience. Zendesk ultimately aims to help businesses improve time to value, reduce effort per ticket, and keep costs low.

    $69

    per month per agent

    Pricing
    Traction CompleteZendesk Suite
    Editions & Modules
    No answers on this topic
    Suite Team
    $69
    per month per agent
    Suite Growth
    $115
    per month per agent
    Suite Professional
    $149
    per month per agent
    Suite Enterprise
    Contact Sales
    Offerings
    Pricing Offerings
    Traction CompleteZendesk Suite
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsContact Sales for Pricing Information20% discount available with annual pricing.
    More Pricing Information
    Community Pulse
    Traction CompleteZendesk Suite
    Considered Both Products
    Traction Complete
    No answer on this topic
    Zendesk
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    87%
    Would buy again
    123 Answers
    Delivers good value for the price
    No answers on this topic
    85%
    Delivers good value for the price
    108 Answers
    Happy with the feature set
    No answers on this topic
    92%
    Happy with the feature set
    131 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    85%
    Lived up to sales and marketing promises
    82 Answers
    Implementation went as expected
    No answers on this topic
    85%
    Implementation went as expected
    94 Answers
    Features
    Traction CompleteZendesk Suite
    Incident and problem management
    Comparison of Incident and problem management features of Traction Complete and Zendesk Suite
    Feature
    Traction Complete
    -
    Ratings
    Zendesk Suite
    8.6
    187 Ratings
    5% above category average
    Organize and prioritize service tickets00 Ratings9.1186 Ratings
    Expert directory00 Ratings7.9127 Ratings
    Subscription-based notifications00 Ratings8.4130 Ratings
    ITSM collaboration and documentation00 Ratings7.8131 Ratings
    Ticket creation and submission00 Ratings9.3186 Ratings
    Ticket response00 Ratings9.0185 Ratings
    Self Help Community
    Comparison of Self Help Community features of Traction Complete and Zendesk Suite
    Feature
    Traction Complete
    -
    Ratings
    Zendesk Suite
    8.5
    169 Ratings
    6% above category average
    External knowledge base00 Ratings8.5163 Ratings
    Internal knowledge base00 Ratings8.5156 Ratings
    Multi-Channel Help
    Comparison of Multi-Channel Help features of Traction Complete and Zendesk Suite
    Feature
    Traction Complete
    -
    Ratings
    Zendesk Suite
    8.4
    182 Ratings
    5% above category average
    Customer portal00 Ratings9.1150 Ratings
    IVR00 Ratings8.076 Ratings
    Social integration00 Ratings7.4119 Ratings
    Email support00 Ratings9.2178 Ratings
    Help Desk CRM integration00 Ratings8.4138 Ratings
    Best Alternatives
    Traction CompleteZendesk Suite
    Small Businesses
    No answers on this topic
    Help Scout
    Score9.3 out of 10
    Medium-sized Companies
    LeanData
    Score8.7 out of 10
    LiveAgent
    Score8.8 out of 10
    Enterprises
    No answers on this topic
    Front
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Traction CompleteZendesk Suite
    Likelihood to Recommend
    9.0
    (1 ratings)
    8.7
    (225 ratings)
    Likelihood to Renew
    9.0
    (1 ratings)
    10.0
    (43 ratings)
    Usability
    9.0
    (1 ratings)
    8.6
    (98 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (14 ratings)
    Performance
    -
    (0 ratings)
    9.1
    (11 ratings)
    Support Rating
    10.0
    (1 ratings)
    5.5
    (31 ratings)
    In-Person Training
    -
    (0 ratings)
    10.0
    (1 ratings)
    Online Training
    -
    (0 ratings)
    6.4
    (10 ratings)
    Implementation Rating
    9.0
    (1 ratings)
    9.1
    (19 ratings)
    Configurability
    -
    (0 ratings)
    9.1
    (4 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    9.1
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    9.1
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Professional Services
    -
    (0 ratings)
    9.1
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    9.1
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    Traction CompleteZendesk Suite
    Likelihood to Recommend
    Traction Complete
    Traction Complete is very well suited for lead to account matching and for automatic, criteria based lead routing and processing. For example, when a lead is created, it can be matched to an account, and Traction Complete can populate account demographics like Industry or Annual Revenue. And once the lead's score reaches a certain threshold, Traction Complete can then evaluate any of the leads data (including the industry and annual revenue that the lead was previously enriched with), route the lead to a person or queue , and at the same time update the lead status and or enrich the lead with information to track funnel progression (e.g., MQL Date, Assigned Date, etc.).
    Read full review
    Zendesk
    Zendesk is good for small teams where work is not passed along to internal teams or situations where escalations lead to further customer interactions and no further oversight is needed. It is weak as a product for larger and medium-sized companies, where processes are in place that are not aligned with its workflow, as it is a very rigid tool.
    Incentivized
    Read full review
    Pros
    Traction Complete
    • Lead to Account matching
    • Lead Routing
    • Easy to configure and maintain in visual interface
    • Many advanced functions to support different types of round robin, scheduling etc.
    Read full review
    Zendesk
    • Merging of the tickets with similar issues, it is easy to avoid confusion
    • Al global team somehow gets connected with different ways like Slack, with the Zendesk Suite which is so easier to highlight & the issue quickly
    • The best thing is that this tool gives you to send the message via chat-, email, call through the one single platform
    • Now AI has been added so it works good
    Incentivized
    Read full review
    Cons
    Traction Complete
    • Functionality for flow version management, e.g. properties / description fields
    • Popup windows for flow elements are sometimes hard to move (but could be isolated to Safari)
    • Broader self-service customer portal/knowledge base (but the support and customer success functions are very good)
    Read full review
    Zendesk
    • Is there a way for AEs and CSMs to be informed in a weekly summary of all their accounts and any tickets? Example: Disney submitted a ticket on XYZ. Google has an urgent issue on X still unresolved.
    • Is there a way for CSMs or AEs to have a Dashboard that's specific to their accounts instead of seeing all the tickets in the queue that are not relevant to them?
    Incentivized
    Read full review
    Likelihood to Renew
    Traction Complete
    Traction Complete continues to improve and innovate, and their staff does a great job of informing us of new functionality and how we can use it to get more value from Traction Complete. And at its core, it covers a gap inherent in Salesforce CRM - the fact that leads are a standalone object and not connected to the other main CRM objects like accounts, contacts, and opportunities. Traction Complete bridges that gap without requiring us to convert leads to contacts and degrade the data quality of the contact records. This functionality is key to a holistic process from initial inquiry to MQL, SAL, SQL, New Customer, and repeat business.
    Read full review
    Zendesk
    Zendesk is an amazing tool for communicating with your customers easily. The communication tickets from sellers to us or from us to sellers are stored, and there are statuses used to make communication easy. We have internal conversations between departments, linked with useful software such as Zingtree, Talkdesk, and Webs.
    Incentivized
    Read full review
    Usability
    Traction Complete
    It's very usable overall and much easier than using native functionality. If there is anything I'd want to improve, and I'm being critical here, there are a few minor items. 1) It would be nice if the initial load time of flows was faster, but I understand that given the number of elements we have in the assignment flow, I should not expect a two second load time. 2) It would be great if the different flow versions had fields to capture properties/attributes like a verbose description to make version control better. My sense is that it will be available in a future version. 3) When editing flows, every now and then, the pop-up windows of elements are a bit sticky on the screen when trying to move/drag them - however, I usually experience this only in Safari and am often too lazy to fire up Chrome.
    Read full review
    Zendesk
    Pros: The agent interface is sleek, contemporary, and relatively easy to learn compared to many other enterprise tools. For common tasks, admins are given point-and-click options- adding fields, modifying workflows, constructing macros. The knowledge base (Guide) editor is easy to use for non-developers. Drawbacks: Once you move past the initial things - complex automations, reporting/analytics in Explore, and/or customizations integrating the API, it requires much more advanced training to use successfully. Navigating between the different modules (Support, Explore, Chat, Guide) can feel very disconnected; often you are reminded that it really is a "suite" of products brought together -not really one unified platform. If you're using multiple brands managing simultaneous support tickets, or heavily customizing workflows to meet your brand, you may run into a bit of struggle with usability. So: it's a lot more user friendly than the palaces (Salesforce Service Cloud, ServiceNow), but is not used as quickly or with as much streamlined flow as a product made for a small shop. So if you are looking for a great balance, this is a good option if you are a net new organization or an organization on their way to scaling from 15 - 50 employee. Expect some elbow grease from the admin team once learning, adapting, and working efficiently once you move past the basics with your support tickets and initial customizations.
    Incentivized
    Read full review
    Reliability and Availability
    Traction Complete
    No answers on this topic
    Zendesk
    In the past year, I'd say I have only noticed maybe two hours total of downtime in my own usage. Very minimal.
    Read full review
    Performance
    Traction Complete
    No answers on this topic
    Zendesk
    There has been minor performance degradation on a very few days out of the two years I have been using the product.
    Read full review
    Support Rating
    Traction Complete
    The support team at Traction Complete has always been responsive, knowledgeable, and professional. They took the time to understand our business needs and helped us during the initial implementation, as well as with configuration changes when needed.
    Read full review
    Zendesk
    We rarely need to contact their support team, but when we do they are responsive. However there have been notable times when communication between myself and the support rep was challenging despite me providing clear explanation of the issue, screenshots, and a thorough explanation of the goal we hope to achieve. It took several back and forth attempt, on a few occasions, to get resolution on an otherwise simple request
    Read full review
    Online Training
    Traction Complete
    No answers on this topic
    Zendesk
    Zendesk has tons of available material for training - videos, webinars, articles, etc. The only reason this is not a 10 is because it can be hard to figure out how to navigate to these things and find what you are looking for.
    Read full review
    Implementation Rating
    Traction Complete
    I've been part of 3 implementations, and the Traction Complete team has always met or exceeded expectations and delivered on their commitments/promises.
    Read full review
    Zendesk
    I was very satisfied. They have a free trial for 30 days and I recommend you do that and use it. It is very easy to get started with the basics and the build on over time.

    The only thing technically complex was single sign-on and integration to Salesforce.com required some tweaks – otherwise setting up system was very easy
    Read full review
    Alternatives Considered
    Traction Complete
    Traction Complete offered more ease of use, less complexity, and an overall lower cost of ownership compared to other options. And while Salesforce can handle some of the automation, which requires more technical skill to configure, it does not provide the lead to account matching.
    Read full review
    Zendesk
    At the time of evaluation, Dynamics had extremely limited knowledge and support capabilities. The UI is clunky, and reporting requires a deep understanding of the underlying data structure. Ongoing maintenance was costly and didn't provide a positive ROI in any sense of the term.
    Incentivized
    Read full review
    Scalability
    Traction Complete
    No answers on this topic
    Zendesk
    WHY we will use Zendesk in HR and PD internally
    Incentivized
    Read full review
    Return on Investment
    Traction Complete
    • Faster actioning of leads by routing them to the correct user without manual review
    • Improved lead segmentation based on matched accounts demographics
    • Lower maintenance of lead assignment and automatic processing
    Read full review
    Zendesk
    • More than anything, provided a boost to our perceived professionalism. The portal is a massive improvement on email only support.
    • Workflow optimization via macros and automations has enhanced response times and raise our 'first call resolution' metric.
    • Speaking of metrics; having them at all! Before Zendesk Suite we were email only so had no insight into agent and vendor performance.
    Incentivized
    Read full review
    ScreenShots

    Zendesk Suite Screenshots

    Screenshot of the Zendesk Agent WorkspaceScreenshot of Omnichannel MessagingScreenshot of Zendesk TicketingScreenshot of Bots powered by Zendesk AIScreenshot of Tone shift with Zendesk AIScreenshot of Zendesk ticketing side conversations