TransUnion TruAudience vs. Watchitoo StreamingPro

Well suited to campaigns and smaller task teams of less than 100. For these sizes, the group conversations work well, and the ability to search conversations and multimedia is perfect for finding previous information. For larger groups, information could very easily get lost, and requires a break-up into groups that would defeat the purpose of such a group chat.

I think Watchitoo is a product that is great for many different use-cases for internal programming, one-on-one teaching, e-learning, live web chats, town halls, etc. The company is also very innovative in that updates are constantly being made to the platform and I've seen feedback immediately reflected in a new feature or button.

• Populating your library with new tags is simple whether you're duplicating an existing tag or creating an entirely new one.
• Creating the firing conditions for a tag.
• Adding users to different groups with limited or full admin permissions.
• If you know JavaScript, you shouldn't have an issue with assigning values to the proper variables once your data layer is set up for each page and/or action.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• Simplicity of interface and basic features to get non-technical speakers to enable camera/adjust microphone and preview their feed.
• Complexity of potential programming and special settings that can yield a rather high production quality using external camera, studio switchboards, and any other fancy bells and whistles you want to integrate from other media/communication equipment.
• Customer service was always on point with their responses to technical questions and exhibited great diligence when assisting live programs. They were good about being open about other customer experiences and troubleshooting methods learned from others using the platform.

• Placing quotes around variable names in the Tag Attributes, but not in the Event Handlers has caused me to mess up more than once.
• Being able to search the account for all instances of certain text would be very helpful (e.g., search for s.eVar30 to find all places where I set that SiteCatalyst variable).

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• The lower bandwidth environments often had trouble participating in Watchitoo StreamingPro so a custom "low bandwidh" theme was created. I feel like Watchitoo could offer more to more people if they catered to those with lower internet speeds and slower computers, or shoddy mobile service.
• The external media search functionality is great and can add a lot to a program, but it could be more user-friendly and a bit more configurable. I like to narrow my searches for specific content, colors, file types, shapes, sizes, formats, etc. Watchitoo peaked into the Internet, but I often had to search, find, download, save, upload instead of pulling directly into the program. NOTE: I am typically more particular in my media searches than others.
• Lastly, I'd say combining a ZUI (zoom user interface) would be a potentially interesting feature to add to Watchitoo. The idea in my mind is a multi-point feed show where folks are in relation to one another in the world. Somewhat how Google Earth toggles between points, but also like how Prezi presentation can have content spread out over a larger map area.

Because of all of the previous benefits that I mentioned, GM has mandated that any DSP that we use for their campaigns must be integrated with BrightTag. Therefore we will have to use BrightTag for all future GM business

Based on the features and current usage. It shows some buggy pages plus the service and support is really very slow. The updates are not regular and company needs to work on that. The usability is good and reporting of tags is accurate which is the best part. The pricing of the product is good and can be used by organizations of all sizes.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

Support is really slow and it takes days to resolve an issue. Plus we have to inquire regularly for the status of resolution. Company should definitely work towards that

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

Most of the tag solutions I've worked with were not nearly as robust. Most systems will let you load another tag not directly placed on the site, but none provide all the different firing levers that BT does

Adobe Connect is a tried, true and trusted platform given the Adobe name is widely recognized everywhere. Watchitoo offers a bit more of a start-up feel and are often much more responsive in term of customer service. Account managers were open to multiple modes of communication and constantly making themselves available, even to support ad hoc programs. Larger platforms would re-assign new account liaisons and technical support staff. Knowledge Management with respect to our use of the platform and previous troubles/lessons learned was much more fluid with Watchitoo

• Wonderful for ensuring we meet our logistical and record-keeping requirements
• Negative at being the best at quality-of-life options, like specific muting
• Great at allowing a casual work environment in having chats for memes, pets, etc.

• Better customer service; it improved production quality and allow for a custom look-and-feel that was missing from other platforms in use.
• Enabled more participation; through the mobile features and easy connection procedure, users felt empowered using a simple program whereas other platforms were requiring special technician help.