UniSender vs. Yesmail360i

I use it for sending promos and to present new products to existing and new customers. I'd say it's best for fields such as marketing, cosmetics, online courses, forums, meetings, and other types of businesses. Actually, any type of business can use such software to keep in touch with its' audience.

For all outbound messaging, YesMail is perfect. For Social Media management, or for customer service management, where customers or subscribers need a place to "talk back" to your organization, YesMail might not be the best platform.

Incentivized

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• cloud based
• many features
• cheap
• easy

• Large Enterprise email campaigns for Fortune 500 clients.
• Account managers are very easy to work with and contact. I usually can get a response within a few hours to solve an issue.
• Software is very easy to use and ramp up time was short.

• didn't notice cons

• The ramp up time for new users is pretty poor. Since it is not an intuitive interface non tech savvy users have a hard time getting the most out of it
• A lot of common functionality has to be built in... Which costs extra
• Support isn't the best, they do respond but not at the speed I would like.

Incentivized

Independently Invited by TrustRadius

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I do not have the buying decision to renew/change providers, but do have the ability to provide my feedback to those who do. Yesmail has a lot of kinks that need to be worked out. But, for those that just need to deploy emails, and house subscriptions, this is a decent platform to do so. Companies with more advanced campaign targeting/analysis needs should explore other service providers.

Overall it is easy to use but there's several different portals you must log into instead of having everything at your disposal in one place (reporting, emails, extracting data, etc).

Very easy to get a hold of an actual person and quick responses.

Unisender is cheaper than other softwares like this. It starts at $12 per month for everything. It has more features. The UX is less complex, responsive. It's cloud based, I can access Unisender from any device, anywhere. Overally I like it more than Mailchimp. Unisender's tech support is rapid - they help you right away.

We currently use MailChimp for automation campaigns. While there are limitations with MailChimp segmentation, it was much faster to get set up. We still use Yesmail for the bulk of our sending, and could probably do all the same things we do with MailChimp but it would just take a bit longer to get it set up

Incentivized

Independently Invited by TrustRadius

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• Return of investment
• New customers

• We spend quite a bit of time troubleshooting, so it has had a negative impact on employee efficiency. When there is an issue we have to give them step by step examples of what went wrong so they can re-create it. 8 times out of 10, they can't recreate the issue.