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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Uptempo

    Score7.7 out of 10
    N/AUptempo is marketing planning software used by enterprise marketing teams to centralize campaign and budget planning, track spending, predict and monitor performance, and pivot plans in real-time to enable marketing agility.N/A

    WorkSpan

    Score7.5 out of 10
    Enterprise companies (1,001+ employees)
    WorkSpan is an ecosystem business management platform. The solution aims to give CROs a digital platform to turbocharge indirect revenue with their partner teams at higher win rates and lower costs. It connects partners on a live network with cross-company business applications to build, market, and sell together. The vendor states the solution powers the top 10 business ecosystems in the technology and communications industry today, managing over $50 billion in joint pipeline.N/A
    Pricing
    UptempoWorkSpan
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    UptempoWorkSpan
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    UptempoWorkSpan
    Considered Both Products
    Uptempo (Formerly BrandMaker, Allocadia, Hive9)
    No answer on this topic
    WorkSpan
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    12 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    11 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    12 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    11 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    10 Answers
    No answers on this topic
    Features
    UptempoWorkSpan
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Uptempo and WorkSpan
    Feature
    Uptempo
    -
    Ratings
    WorkSpan
    5.4
    1 Ratings
    20% below category average
    Dashboards00 Ratings6.01 Ratings
    Standard reports00 Ratings5.01 Ratings
    Custom reports00 Ratings5.01 Ratings
    Data exportability00 Ratings4.01 Ratings
    Partner performance analytics00 Ratings7.01 Ratings
    Content Management Capabilties
    Comparison of Content Management Capabilties features of Uptempo and WorkSpan
    Feature
    Uptempo
    -
    Ratings
    WorkSpan
    5.8
    1 Ratings
    10% below category average
    Content management00 Ratings5.01 Ratings
    Co-branded collateral00 Ratings5.01 Ratings
    Content sharing00 Ratings5.01 Ratings
    Partner collaboration tools00 Ratings8.01 Ratings
    Partner Lifecycle Management
    Comparison of Partner Lifecycle Management features of Uptempo and WorkSpan
    Feature
    Uptempo
    -
    Ratings
    WorkSpan
    7.4
    1 Ratings
    5% above category average
    Lead distribution00 Ratings8.01 Ratings
    Co-op advertising00 Ratings6.01 Ratings
    Partner discovery and onboarding00 Ratings7.01 Ratings
    Referral tracking00 Ratings9.01 Ratings
    Journey builder00 Ratings7.01 Ratings
    User Ratings
    UptempoWorkSpan
    Likelihood to Recommend
    8.7
    (24 ratings)
    9.0
    (1 ratings)
    Likelihood to Renew
    6.4
    (5 ratings)
    -
    (0 ratings)
    Usability
    8.2
    (1 ratings)
    8.0
    (1 ratings)
    Online Training
    7.3
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    7.8
    (10 ratings)
    -
    (0 ratings)
    User Testimonials
    UptempoWorkSpan
    Likelihood to Recommend
    Uptempo (Formerly BrandMaker, Allocadia, Hive9)
    Although the Analytics part is already available it could be improved. So for now Allocadia is very recommended if you are looking for a data maintenance software but less appropriate as a analysis tool. Ask yourself what is it you are looking for (analysis or controlling) and for which purposes (management level or specialists). The costs are very resonable and an absolute Plus!
    Read full review
    WorkSpan
    -- Partner co-sell engagement process -- Marketplace private offer publishing process
    Incentivized
    Read full review
    Pros
    Uptempo (Formerly BrandMaker, Allocadia, Hive9)
    • The user interface is clean, well-thought out, and easy for marketers to use. It behaves like their spreadsheets in all the right ways...without the baggage of having budgets locked into separate spreadsheets.
    • Allocadia knows that revenue attribution is important, and has great out-of-the-box adapters to flow actual spend and actual performance in to the tool.
    • The reporting engine is both substance and style. Data is accurate, can be sliced-and-diced, and is easy for marketers to get what they want in an ad hoc fashion, if a canned report does not already exist. The visuals are also excellent, which promotes the use of analysis.
    Read full review
    WorkSpan
    No answers on this topic
    Cons
    Uptempo (Formerly BrandMaker, Allocadia, Hive9)
    • Integrate the marketing department closer to the other companies departments output.
    • Connect to more markets for customer acquisition and care as well as customer satisfaction and experience enhancements.
    • We think it can get even closer to SAP Marketing Cloud at less investments and more ROI.
    Incentivized
    Read full review
    WorkSpan
    No answers on this topic
    Likelihood to Renew
    Uptempo (Formerly BrandMaker, Allocadia, Hive9)
    I am hesitant to comment on renewal in detail because we haven't been using the system for very long. But I am encouraged by the speed and ease of implementation, and look forward to getting to know the system better.
    Incentivized
    Read full review
    WorkSpan
    No answers on this topic
    Usability
    Uptempo (Formerly BrandMaker, Allocadia, Hive9)
    Easy to use and allows you to track just about anything that's important to your business
    Incentivized
    Read full review
    WorkSpan
    Native integration UX inside Salesforce CRM is key for us
    Incentivized
    Read full review
    Alternatives Considered
    Uptempo (Formerly BrandMaker, Allocadia, Hive9)
    Uptempo can integrate with other helpful tools, making it so powerful in achieving tasks. The cost of licensing is relatively cheaper compared to other software. It is also more efficient and saves a lot of time. The sales team also offered us a lot of training.
    Read full review
    WorkSpan
    WorkSpan is much more integrated inside our CRM system, and serves as a product offering more than a service offering from the others in this space
    Incentivized
    Read full review
    Return on Investment
    Uptempo (Formerly BrandMaker, Allocadia, Hive9)
    • We have been able to more effectively look at our buys and see how they are performing on an ROI basis. Previously our spend data and leads were in two different places but this has allowed us to combine them.
    • We have only been in the software for five months so I think we will continue to see the ROI impact as we build out reports. Right now we're still trying to find the reports that will help us the most in our optimization.
    Incentivized
    Read full review
    WorkSpan
    No answers on this topic
    ScreenShots

    Uptempo Screenshots

    Screenshot of Uptempo's Marketing & Campaign Planning interface, which provides full visibility and control over activity planning across teams and channels.Screenshot of Uptempo's Impact Modeller, which translates planned activities into projected outcomes based on conversation rate and deal velocity data.Screenshot of Uptempo's Marketing Budget Management interface, which provides the ability to plan, iterate, control, and optimize budgets.Screenshot of Uptempo's Investments interface tracks actuals and reconciles them with planned marketing spend to ensure teams stay within budgets.Screenshot of Uptempo Work & Resource Management, the a central platform that manages, controls, and optimizes workflows across the marketing team's workload.Screenshot of Uptempo Brand Management, which forms the central platform to access, adapt, and order timely, correct, and brand-compliant media for every touchpoint.

    WorkSpan Screenshots

    Screenshot of WorkSpan home page for a fictional Microsoft user showing joint partner sales plans, recently updated objects, membership interactions, upcoming tasks, and the engagement work center at the top right.Screenshot of A fictional sales plan between Microsoft and Capgemini showing shared goals and current status against goals, plan details, plan stage, upcoming tasks, as well as tabs for joint leads, opportunities, and other shared objects connected with this sales plan.Screenshot of A fictional joint opportunity between Microsoft and Capgemini. This shows how the partners have invited SAP to join in co-selling this Supply Chain Management Transformation opportunity to McDonalds. This shows the opportunity stage, deal value for each partner, upcoming tasks, and allows partners to collaborate with notes and messages to align and close the deal together.