Wyng is used to build interactive digital experiences that engage customers at the right moments, collect their preferences and other zero-party data, and personalize their website experiences in real time. Whether the experience is a product finder quiz, promotion, or preference center, Wyng experiences are designed to be well-timed and user-friendly while offering genuine value to consumers.
Digital Marketing Director, B2B & B2C in Marketing at Augusta Sportswear (Apparel & Fashion, 501-1000 employees)
Chose Wyng
I selected Offerpop because of the cost. I was never going to get the cost of Olapic or Bazaarvoice Curations approved for UGC. However, I really feel that UGC needs to be on the product detail page in order to see a lift in conversions on a particular product.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose Wyng
Offerpop is much more user friendly than other products we've used. It allows us to quickly develop campaigns by offering a variety of templates where with others, our agency had to put in much more development time. However, Offerpop isn't quite as advanced as others when it …
Online Relations Manager in Marketing at Asheville Convention and Visitors Bureau (Hospitality, 11-50 employees)
Chose Wyng
At the time, Offerpop was the most affordable products on the market. Wildfire had sleek designs, but that wasn't enough to compensate for the higher cost. Other competitors have since entered the market at a lower price point so do your homework. Also, Facebook has relaxed …
Search Engine Marketing Specialist in Marketing at OneRoof Energy, Inc. (Sports, 1-10 employees)
Chose Wyng
While Rafflecopter was free to use, I didn't like the bulky box that sat in the middle of our web pages. Wildfire rates were just too high to justify continuing to use them, especially as OfferPop interface was so simple and streamlined.
They have a variety of offerings so the best approach is to have a clear idea of what type of results you're looking to achieve. They can offer advice on which modules will help you achieve those goals.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
My role is mostly involved with social media analytics; measuring campaigns. Offerpop could improve in how they track views. I would like to see the number of views and unique views captured each day versus just the total number of views since the start of the campaign.
For our Facebook sign up campaigns, I would like to see more reporting on the information captured in the form fields. For example: the total number of entries, unique entries, bounce rate (how many people viewed the form but didn't complete/submit it).
In addition, I would like to see reporting on how some of our questions within the lead form were answered. The number of entrants who selected various options from our drop down lists.
I dont get a lot of great feedback from our social media department. I dont think the issues and concerns where addressed in detail before signing up and before launch
While Rafflecopter was free to use, I didn't like the bulky box that sat in the middle of our web pages. Wildfire rates were just too high to justify continuing to use them, especially as OfferPop interface was so simple and streamlined
