February 14, 2020
Score 5 out of 10
GiftBit is used by our org as the digital incentives program connected to a consumer panel run on the Fuel Cycle community platform. Its intent is to be a hands-off rewards mall provider for users on the platform when they want to redeem points for digital rewards. It is used primarily by API but its also used a lot manually (by me) for distribution of incentives to panelists directly when the API (or the Fuel Cycle community platform) fails to redeem or process a reward properly.
- It has a nice email builder for sending messages along with an incentive code to a person.
- It segregates my USD balance from my CAN balance at the dashboard level so I can monitor both.
- The reporting is VERY basic.
- Templates should be easier to create and re-use.
Giftbit is suited for straightforward and repeatable incentives (to tech-savvy users familiar with digital rewards redemptions) and less suited for flexible ad-hoc rewards distributions. Also less suited for API integration with the Fuel Cycle community platform as it causes more problems than it solves. Having moved my panel to the FocusVision Kinesis community platform, I have had ZERO issues with their API integration with Tango Card.
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When a redemption via the API connected to my community platform provider failed, the support was extremely limited. It was fast but limited. Most common conversations with Giftbit support ended in "unfortunately we cannot help you or your recipient with that issue." I'm not sure if Giftbit deserves 100% of the blame for API issues with Fuel Cycle community platform but the end result is that a user will redeem their points for a reward and would never get it. Once these issues are reported to me, I couldn't help them from the dashboard either as I was unable to review their claim codes, etc. and make it right, resulting in lost $.