InSite Feedback

InSite Feedback is a feedback management platform designed to assist businesses in collecting, analyzing, and acting upon customer feedback to enhance overall performance and improve customer satisfaction. According to the vendor, this platform caters to companies of various sizes across industries such as customer experience management, product management, marketing, sales, and the hospitality and tourism industry.

Key Features

Integrations: InSite Feedback seamlessly integrates with popular customer feedback channels like email, website forms, and mobile apps, enabling businesses to collect feedback from multiple touchpoints. The platform also integrates with customer relationship management (CRM) systems, help desk software, and other business tools to streamline the feedback management process.

Feedback Collection: InSite Feedback provides customizable feedback forms that can be embedded on websites or sent via email to gather feedback from customers. The platform supports various question types, including multiple choice, rating scales, and open-ended questions, allowing businesses to collect detailed feedback. Additionally, businesses can automate the feedback collection process by setting up triggers and rules to send feedback requests at specific touchpoints or based on customer behavior.

Feedback Analysis: InSite Feedback offers advanced analytics and reporting capabilities to effectively analyze customer feedback data. Businesses can gain insights into customer sentiment, identify trends, and track key metrics such as Net Promoter Score (NPS) and Customer Satisfaction Score (CSAT), according to the vendor. The platform provides visualizations, dashboards, and customizable reports to present feedback data in a clear and actionable format.

Actionable Insights: InSite Feedback helps businesses transform feedback into actionable insights by providing sentiment analysis and text analytics. By leveraging natural language processing (NLP) and machine learning algorithms, the platform categorizes and analyzes feedback comments for sentiment, topics, and keywords. This enables businesses to identify areas for improvement, prioritize action items, and make data-driven decisions based on customer feedback insights.