MailerLite - ideal for consultants and service providers
Use Cases and Deployment Scope
I'm an Email Marketing Strategist and I use MailerLite for my own emails and that of several of my clients. MailerLite has a lovely, modern feel. The design editor is so easy to use, the forms and landing pages are beautiful and the support from the team is excellent. Highly recommended.
Pros
- Design
- ease of use
- Support
Cons
- Segmentation - I think there is huge scope to allow users to go much deeper in their segmentation. I would like to see Time Engaged, rather than Time Inactive.
- Having to manually create automations for products bought from an online store is frustrating.
- Automations starting with segments.
Likelihood to Recommend
Well suited for consultants, service providers and coaches. Also suited to those with a small catalogue of products, say less than 10.
Less appropriate for ecommerce businesses - I would always recommend Omnisend instead (sorry).
