Plattar

Plattar is an augmented reality (AR) platform developed by Plattar Pty Ltd. According to the vendor, the platform aims to provide businesses of all sizes with the ability to create engaging 3D and AR product experiences. It offers features such as a 3D viewer, built-in interaction capabilities, a Plattar Configurator, advanced functionalities, and a best-in-class user experience.

Key Features

3D Viewer: According to the vendor, Plattar allows users to build 3D product visualizations and AR scenes with ease. The platform supports Apple's iOS ARKit, Google's ARCore, and older browsers and devices. The vendor claims that the platform delivers photorealistic outcomes with fast load times. It also provides a library of customizable UI/UX templates and a drag-and-drop scene editor.

Built-in Interaction Features: Plattar offers various interactive features, including a 360 spin and zoom functionality, product annotations, and support for sound, images, video playback, and animations. Users can show and hide product components and launch augmented reality directly from the browser, according to the vendor.

Plattar Configurator: The vendor states that the Plattar Configurator enables customers to easily customize product designs and update attributes such as parts, color, and textures. It is designed to handle complex configurations and is responsive and optimized for mobile and desktop. The platform also provides a collections feature and an API for full control from within the website.

Advanced Features: Plattar offers advanced functionalities such as multi-object scene configurations, the ability to switch and link between multiple scenes, and support for call-to-action, links, and nested actions. The vendor claims that users can create fly-throughs and presentations with custom camera tracks, as well as utilize dynamic lighting and custom backgrounds.

Best-in-class User Experience: According to the vendor, Plattar provides a proven UI/UX template library for various use cases. The platform offers an API for controlling the 3D viewer from within the website and allows for custom scripting to align the UI with brand objectives. Additionally, the vendor provides SDKs for further development on top of the platform.

Dev Tools & Integrations: Plattar offers a range of development tools and integrations. The platform provides an API for seamless data integration, SDKs for custom builds, and support for extended webAR and Google webXR. The vendor also offers tools for an automated content conversion pipeline and integration with Google Analytics for data analysis.

Immersive Buying: According to the vendor, Plattar aims to enhance the buying experience with personalized and immersive 3D and AR features. The platform allows for embedding 3D viewers on websites, enabling online browsing, customization, and personalization. It also enables users to present products with high-quality visualizations from any angle. The vendor claims that Plattar can create high-impact in-store experiences with AR and 3D product visualizations.

Augmented Reality Platform Solutions: Plattar offers a range of augmented reality solutions, including Plattar Augmented Reality for showcasing products and increasing buyer confidence. The vendor also provides the View at Home feature, which allows customers to view, place, and experience products with AR. Plattar enables remote product presentations and offers B2B sales solutions. Additionally, the vendor states that the platform can create AR-enhanced pre- and post-sale support experiences.

Virtual Environment Spaces: The Plattar Virtual Environment Builder allows users to bring display spaces to customers. According to the vendor, the platform enables the showcasing of products in 3D modeled environments and the creation of immersive product demos with interactive 360 reality scans or 3D environments. It also allows for product customization within these 3D environments.