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SAP Sales Cloud

Score8.7 out of 10

324 Reviews and Ratings

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What is SAP Sales Cloud?

SAP Sales Cloud (formerly SAP Cloud for Sales) is a cloud sales application with sales automation, enterprise resource planning (ERP) integration, and collaboration capabilities.

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Categories & Use Cases

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Screenshot of the SAP Sales Cloud dashboard, where users can can automate critical selling processes and give sellers AI-based recommendations. The dashboard features: Cloud deployment A unified view of customers An optimised mobile selling experience AI-driven insights, recommendations, and analytics Embedded generative AI highlights and summarization

Screenshot of the SAP Sales Cloud dashboard, where users can can automate critical selling processes and give sellers AI-based recommendations. The dashboard features: Cloud deployment A unified view of customers An optimised mobile selling experience AI-driven insights, recommendations, and analytics Embedded generative AI highlights and summarization

SAP Sales Cloud Key Features

Learn about the best (and worst!) features SAP Sales Cloud has to offer, as determined by TrustRadius' reviewers.
Based on 324 ratings of SAP Sales Cloud's features
View all SAP Sales Cloud features

Top Performing Features

  • Single sign-on capability

    The software system supports a centralized authentication mechanism allowing the user to access multiple systems with a single, centrally managed password.

    Category average: 8.7

  • Social engagement

    The software can facilitate and track engagement with customers via social channels.

    Category average: 8

  • Call center management

    This includes features such as call routing, recording and monitoring; call list management; autodialing; and scripting.

    Category average: 7.9

Areas for Improvement

  • Custom objects

    Users can create custom record types that allow them to store information unique to their organization, and link them to standard and other custom objects.

    Category average: 8.3

  • Contract management

    Users can manage contracts, with features such as digital signatures, automated alerts, invoicing, and automated workflow for contract review and approvals.

    Category average: 8

  • Email marketing

    This involves the ability to send mass email to groups of people based on particular qualifications.

    Category average: 8.4

Who Buys & Uses SAP Sales Cloud

SAP Sales Cloud Reviews

What users are saying about SAP Sales Cloud.
View all SAP Sales Cloud reviews

Pros

  • Strong integration capabilities with the broader SAP ecosystem
  • Effective lead and opportunity management functionalities
  • Robust analytics and reporting features for sales performance

Cons

  • Complex integration with non-SAP or legacy systems
  • Outdated and cluttered user interface requiring modernization
  • Limited feature parity and functionality in the mobile application

Great platform for B2B sales management with tons of features

Incentivized
Shubhank ShrivastavaView profile
Support Analyst at Shipbob (501-1000 employees)

Use Cases and Deployment Scope

We use SAP Cloud as our primary platform for getting leads and tracking the opportunities. Our sales team can access CX data, pricing, and order history easily due to its integration with SAP ERP. It centralises all the customer data into one place and automates repetitive tasks like followups which ease the burden for our sales rep. They can focus on closing the deals because of this.

Pros

  • It centralize all the scattered data across spreadsheets into one place
  • Automate tasks like followups and email sync
  • Managers use built in reports to get real time updates on leads, and the progress

Cons

  • Mobile app can be improved as it lacks features that we can use on desktop.
  • User interface may feel bit outdated compared to modern CRMs
  • Integration with non-SAP products is not easy and can be challenging sometimes.

Return on Investment

  • Revenue was uplifted due to their 360 customer view which allows our sales team to complete history of all the communications
  • Automation of tasks and improved sales forecasting allowed better strategic planning. It also save a lot of time of our sales rep so that they can focus more on closing deals.
  • Pipeline visibility and cross team collaboration helped us deliver more consistent experience for our customers.

Alternatives Considered

Salesforce Sales Cloud

Other Software Used

Microsoft Teams, Microsoft Power BI, Microsoft Excel

My review for SAP Sales Cloud.

Veronica Mineto
Sales Manager in Sales at PEM Gesellschaft m.b.H (51-200 employees)

Use Cases and Deployment Scope

As the sales manager in our organization I use SAP Sales Cloud for leads management, sales tracking and business opportunity tracking. The software aids in streamlines other business processes such as customer relationships management and contact management. SAP Sales Cloud has enabled us to automate repetitive business processes and streamlined all our sales processes thus increasing productivity.

Pros

  • The software ensures an improved customer engagement and fully automates marketing campaigns.
  • Sales pipeline management
  • Real-time visualisation of sales processes and revenue forecasting.
  • SAP Sales Cloud facilitates seamless collaboration amongst all our sales and marketing teams.

Cons

  • The software has constrained customization options.
  • SAP Sales Cloud reporting and analytics features are not intuitive enough.

Return on Investment

  • Use of the software in our organisation has ensured accuracy in forecasting and fully streamlined all our sales operations.
  • SAP Sales Cloud has simplified our routine sales tasks and provided us with real-time visibility into our sales activities
  • The software has made it possible for us to increase transparency and accountability in all our sales processes.

Other Software Used

Pipedrive, Beekeeper, DocuSign

Sap sales cloud, if you don't have it in your company, get it soon, you won't regret it

Incentivized
Christian Gesú De Andrade TrilloView profile
Freela de mídia e conteúdo in Social Media at Freelance (1-10 employees)

Use Cases and Deployment Scope

The most common way we leverage SAP Sales Cloud in our organization is to manage our customer and supplier data, track all incoming sales opportunities, and monitor sales processes. It's truly a solution tailored to our needs, needs we previously didn't know how to address. The team has become more organized and motivated because activities are more efficient and customer service is more effective.

Pros

  • Great experience managing our customer list
  • Tracking new business opportunities is more precise and controlled
  • The tasks of the teams in each area are more organized and agile

Cons

  • Suddenly, the interface could be more intuitive; sometimes it seems so advanced that it's a bit too complex for beginners.
  • When organizing tables and data, it could be simpler both visually and in terms of speed.
  • I think more attention needs to be paid to integration with other tools. In some cases, connecting external data or processes requires additional configuration and technical support.

Return on Investment

  • We haven't formally measured the return on investment since we started using SAP Sales Cloud, but I must say that processes have improved significantly. Sales team management has become much more effective, and closing deals is progressing at a rapid pace because everything is much more streamlined using the tool.
  • Therefore, while I don't currently have ROI calculations, I can say that overall, the company has evolved positively.

Alternatives Considered

Salesforce Data 360, Odoo CRM and monday CRM

Other Software Used

SAP Service Cloud, SAP Access Control

Great product if you are in SAP ecosystem

Incentivized
Verified User
Director in Research & Development (1-10 employees)

Use Cases and Deployment Scope

Sales teams use the platform to manage relationships with boutique owners, retail chains, and corporate buyers. We track the entire customer journey from the initial showing of a seasonal look book down to the negotiations and final order placement. We can enter orders directly using a grid format (i.e., size and color matrix), which drastically reduces the time it takes to draft a bulk purchase order. We leverage mobile field sales capability, which helps us check inventory levels on shelves, verify seasonal look setups, capture reorders instantly, and more. Its predictive forecasting with embedded AI helps us look at historical order patterns, velocity of specific products, and create a healthy pipeline, which helps us in our manufacturing setup so that we don't overproduce or stock out.

Pros

  • If you run SAP ERP, it is automatically connected with it. It helps with live pricing and complex logic, which a sales rep can easily use to quote in real time. It also helps with inventory and order transparency.
  • SAP sales provides pre-built industry-specific processes, which greatly reduce the time for sales training and the framework which we need to follow. SAP sales provides pre-built industry-specific processes, which greatly reduce the time for sales training and the framework that our team needs to follow.
  • using joule ai copilot we can summarize lengthy accout histories and system actively coaches reps using real time data

Cons

  • The biggest current friction point would be the SAP Sales Cloud version one versus the next generation platform, which is version two. Version one is highly stable but its architecture is outdated. On the other hand, version two is faster and cloud native and has a clean UI but still a bit
  • It has a legit user experience, and mobile adoption has been a bit resistant in a company, as it does not have all the features that the desktop version has.

Return on Investment

  • It helps increase productivity. In our team, we saw a 15% boost in productivity due to reduced administrative burden.
  • It has highly improved our operational efficiency, as its automatic phase features help design the emails faster and help in the more accurate quoting process.

Alternatives Considered

Zoho CRM

Other Software Used

Google Antigravity, Anthropic Claude, SAP Enterprise Portal

SAP Sales Cloud

Incentivized
Verified User
Manager in Customer Service (5001-10,000 employees)

Use Cases and Deployment Scope

I am the manager over CRM. We use SAP Sales Cloud for our various sales teams to create opportunities, a sales funnel, and we've recently built a Trial Tool Locker within this system.

Pros

  • Tracking status of opportunities
  • keeping up with accounts and contacts

Cons

  • It would be awesome if SAP Sales Cloud was more configurable and user friendly
  • Reports from leadership that it is clunky
  • I'd like to be able to customize it more easily

Return on Investment

  • It is likely too soon to tell, but we hope to see ROI, increased efficiency and higher visibility of opportunities

Usability

Alternatives Considered

SAP Service Cloud and SAP Commerce Cloud

Other Software Used

Microsoft 365 Copilot, SAP Commerce Cloud

SAP Sales Cloud Alternatives

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View all SAP Sales Cloud alternatives
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