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InDesign is great for agencies
June 04, 2019

InDesign is great for agencies

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Adobe InDesign

Adobe InDesign is used in my organization to lay out letter and newsletter copy in an attractive, easy to use format. The creative department uses InDesign to give writers and designers access to these files in order to make quick changes to the copy and design.
  • It's a great tool for laying out pages for publications, especially print.
  • It's easy to customize your preferences for the InDesign features you use most.
  • Creating layouts and templates is convenient.
  • There are almost too many features, even for someone who's used the program for years. It can get overwhelming. Strong learning curve.
  • It's definitely had a positive impact on our business, as it allows us to accomplish our direct mail goals as efficiently as possible.
  • The automatic tools help designers create print materials that improve our ROI.
Other Adobe products like Photoshop and Illustrator are good for photos and images, but InDesign is great for a combination of text and images. Something like a letter, newsletter, or brochure works best in InDesign rather than another Adobe product.
InDesign is perfect for creatives and especially for direct-mail-centric agencies like mine. The interface is professional and intricate and allows for heavy customization. The program allows for many minuscule and precise changes that other software isn't necessarily designed for. It's versatile for different design and copy-heavy projects and works best for layout work.