Get customers to come back to your website
Susan Hammiche | TrustRadius Reviewer
November 08, 2019

Get customers to come back to your website

Score 9 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with AdRoll

AdRoll is used by our marketing department to target and retarget customers. When someone visits our site, they will see customized ads from us on other websites once they leave. It helps remind them of who we are and what we offer and invites them back to check us out again, especially if they have been looking at certain products or services.
  • Customized ads so you can showcase what you want.
  • Flexible marketing by setting a budget.
  • Great analytics to see what works and what doesn't.
  • Some parts of the platform are hard to use for beginners.
  • Delayed updates on ad performance.
  • Support may take some time to get back to you for any issue.
  • Getting customers to come back to our website increases chances of a sale.
  • Use of social media traffic with Facebook targeting to increase sales.
It is great when you have lots of visitors on your website that don't take any action but looking around. By retargeting them they may return to purchase from you. It works great for selling actual products. AdRoll may be less suited for just informational websites where you don't get any actual profit from customers coming back. Nevertheless, if willing to invest in getting more return customers, AdRoll will work well for anyone.

AdRoll Feature Ratings

Ad campaign creation
9
Ad deployment
9
Display advertising
9
Ad display and retargeting segmentation
9
Sequence targeting
9
Data Transfer
9
DSP integration
9
Ad dashboards
9
Ad performance reports
9
Ad conversion tracking
9
Ad attribution reporting
9
Cross-channel ad management
8
Ad forecasting and optimization
8