Excellent Customer Advocacy Marketing Software
Updated December 04, 2014
Excellent Customer Advocacy Marketing Software
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with Influitive
- Allows organizations to identify, mobilize, and acknowledge customer advocates/champions. Especially useful for:
- References
- Case studies
- Product/Services Surveys
- Spreading company messages through Social Media
- While customer support is excellent, documentation is poor. Influitive tends to roll out new product features without informing customers or with little/no documentation. Some aspects of software (eg creating "Challenges") are not intuitive and take time to learn
- Ability to secure references/reference information quickly has a direct impact on Sales.
- Ability to get Product feedback from heavy users has made a significant impact for Product Management and Engineering in determining what new features need to be introduced or prioritized.
- AdvocateHub has made a significant difference in Ektron's goal to get closer to customers and improve customer satisfaction metrics.