1. Home
  2. Digital Asset Management Software
  3. Aprimo Reviews
  4. User Review of Aprimo
Take a look into Aprimo
June 07, 2023

Take a look into Aprimo

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

On-Premise

Modules Used

  • Marketing Operations

Overall Satisfaction with Aprimo

We currently use the Aprimo DAM and Productivity. We have been using the DAM for about two years to store and manage our content as well as syndicate it out to some of our other systems. Just in the last month or so we started using Aprimo productivity to facilitate and support the projects we are running with the agencies we work with.
  • Provide a single source for finding content
  • Provide a project management tool that allows newly created content to automatically be available in the DAM
  • Provide different features to help sort, maintain, and find content
  • Being able to update asset type across multiple images
  • easier maneuverability throughout platform. The Power BI is much more useful to my type of work.
  • Shareability of collections without having to add each individual person and give them access to edit
  • reduced project completion times
  • improved availability of content
  • improved process of getting available content to necessary platforms
I have not had too much interaction with this part of Aprimo, but Aprimo works well.

Do you think Aprimo delivers good value for the price?

Not sure

Are you happy with Aprimo's feature set?

Yes

Did Aprimo live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Aprimo go as expected?

I wasn't involved with the implementation phase

Would you buy Aprimo again?

Yes

I have not used any other products like Aprimo.
I think Aprimo is well suited when you are looking for a DAM to house all of your content. It will be easy to find what you need based on the metadata you are including. I think Aprimo works very well in situations where you are looking for both a DAM and project management system. We are using the DAM and Aprimo productivity and they pair well together.