Best CRM for small businesses

We've always been a lean team and almost all our data has always resided in google sheets - which meant the team was used to handling multiple sheets. But with growth came more data - more outbound - and pipelines that could not be manage through sheets. Now we knew we needed a crm but it was difficult to get a hold of a crm that was built for small teams - one that just had the absolute necessity while being robust enough to make tracking and projections easier - That is where BIGIN fit in.