Simple Powerful and Effortless Email Marketing for Small Agencies
November 13, 2025

Simple Powerful and Effortless Email Marketing for Small Agencies

Jonathan Rockett | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Campaign Monitor by Marigold

As a small B2B digital marketing agency focusing on Lead Generation and Email Marketing, I have used Campaign Monitor by Marigold within my own company and, more importantly, for my client email campaigns. Of the competitor products I've used (MailChimp, Emma, Vertical Response, etc.) Campaign Monitor by Marigold has been my favorite by far.

Pros

  • Simple and elegant dashboard
  • Easy to understand analytics
  • Ease of use for client campaigns

Cons

  • I honestly can't think of any major improvements. I love Campaign Monitor by Marigold
  • Private-label reports that are visually appealing and easy for clients to understand
  • The 'Worldview' map feature is a MAJOR setting point and hit with clients, as they can watch a realtime map of their emails being opened in specific locations across the world, and instantly see when a recipient clicks a link in their email.
The dashboard and workflow are incredibly intuitive. There is nothing worse (especially for clients) than a visually-cluttered and complicated report.

Do you think Campaign Monitor by Marigold delivers good value for the price?

Yes

Are you happy with Campaign Monitor by Marigold's feature set?

Yes

Did Campaign Monitor by Marigold live up to sales and marketing promises?

Yes

Did implementation of Campaign Monitor by Marigold go as expected?

Yes

Would you buy Campaign Monitor by Marigold again?

Yes

Campaign Monitor by Marigold is easy enough to use by small business owners with little to no experience with email marketing, but is designed for marketing agencies managing multiple client accounts. Unlike much more complex marketing software, such as HubSpot, Campaign Monitor by Marigold is incredibly easy to use 'out of the box' with very little learning curve or onboarding and setup.

Campaign Monitor by Marigold Feature Ratings

Email & Online Marketing
9.0
WYSIWYG email editor
10
Dynamic content
9
Landing pages
8
A/B testing
8
Mobile optimization
10
List management
9
Triggered drip sequences
9
Reporting & Analytics
10.0
Dashboards
10
Standard reports
10
Pre-Send Testing
9.0
URL Validation
Not Rated
Link Tracking
9
Spam Testing
Not Rated

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