Conductor - Excellent Platform for SEO and Content Optimization
November 09, 2017
Conductor - Excellent Platform for SEO and Content Optimization

Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with Conductor Searchlight
1. Tracking of organic search rankings against competitors
2. SEO recommendations to improve search rankings
3. Reporting of organic search metrics
2. SEO recommendations to improve search rankings
3. Reporting of organic search metrics
Pros
- Finding recommendations to improve search rankings is easy
- Exporting reports
- Competitive analysis
Cons
- Limitations on how many metrics you can add per workspace. Should be unlimited.
- Date ranges for comparison reports is always one week. We'd like to be able to customize date ranges for reports.
- The biggest benefit we've seen from conductor is earning buy-in for SEO projects from senior leadership. Conductors reporting and competitive analysis was very telling and showed that we need to invest in this area.
We evaluated BrightEdge against Conductor. While Conductor was more expensive, we chose them for ease of use in their platform and the additional filters to enable the user to drill into the most relevant keywords for optimization. Reports in Conductor are "board room ready" and required much less cleanup compared to the raw data exported from BrightEdge.

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