Switched and couldn't be happier
October 30, 2020

Switched and couldn't be happier

Stephanie Casajuana | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Conductor Searchlight

We are using Conductor to help us develop content, monitor competitors in the SEO space, and find areas where we can do more in SEO. We were using another SEO tool that did similar things, but the keyword research was more usabale than other platforms as we are a very niche company. It is currently being used in our Marketing Department between our content writiers and SEO specialists.

Pros

  • Keyword Research
  • Make recommendations on developing content
  • Ablility to connect to many different projcet management tools to allow for streamlined processess

Cons

  • Provide information on backlinks
  • Allow for more automation in some very time consuming SEO projects
  • Connect with Google Ads to find more synergy between SEO and SEM
  • See "Striking Distance" keywords to focus on
  • Provide reporting effciency
  • Content writing can be done faster which has driven more traffic
Onboarding was fantasitc. We had a weekly training with all of the team memebers who use Conductor. All the trainings were recorded, so people that could not join, were able to watch the training and get up to speed.
Our customer success manager keeps us up to date on betas so we could try out new features in Conductor as soon as possible.
We switched to Conductor from anotehr platform. The biggest reason we switched was due to the granularity available in the Explorer tool. When using our other tool, we would get keyword recommendations that were not relevant to what we were looking searching for. For example, I would do research for "business insurance" and I would get results about "car insurance". The Explorer tool came back with much more relevant keyword recommendations that it was a no brainer to switch.
Conductor is very well suited for keyword research as it has a connection to SEM Rush. They also display content opportunites in a very easy to read way. For example, our content writers, who are not SEO experts, are able to go into Conductor, type in websites or terms that they think they would like to write an article about. The platform provide easy to read and understand contnet recommendaitons like what could be written to answer a People Also Ask question.

Conductor Feature Ratings

8.9
Keyword analysis
10
SERP ranking tracking
9
Page grader
8
Competitive analysis
9
Site audit / diagnostics
9
Site recommendations
9
Task management
8
Local SEO
Not Rated
Mobile SEO
8
Global SEO
8
Multi-domain support
8
Integration with web analytics tools
10

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