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Good Tool to Build & Amplify Top of Funnel
December 16, 2022

Good Tool to Build & Amplify Top of Funnel

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with DemandScience

We had challenges reaching out to the right target audience. With DemandScience, we are able to get the right personas in our database and nurture them to create strong MQLs that convert into pipelines. We use DemandScience as an addition to our marketing efforts to help boost our top of funnel activities.
  • Delivering the right personas
  • Replace leads that don't fit the criteria
  • Sticking to the brief shared and the timelines
  • Good customer support
  • More transparent process of how we get the leads
  • Customizing the lead report to match our needs
  • Following through to see if the leads actually convert and help the customer
  • Improved our lead count for our quarter to help meet our goals
  • Might not help in translating into pipeline right away
  • Ability to get contacts in specific industries that we were trying to get into
They are always responsive and help with any information requested. They support our objectives and help craft campaigns that would give us the best results. However, the engagement will last only until the end of the project. I would love to see them follow through to get the info whether these leads converted into pipeline or not.
DemandScience had more authentic data than True Influence. We had a lot of challenges with True Influence, where the data was stale and not current. Our Sales team wasn't very happy, which is why we got back to DemandScience for our second campaign. DemandScience definitely is a better avenue.

Do you think DemandScience delivers good value for the price?

Yes

Are you happy with DemandScience's feature set?

Yes

Did DemandScience live up to sales and marketing promises?

No

Did implementation of DemandScience go as expected?

Yes

Would you buy DemandScience again?

Yes

When you are exploring a new market or want to refresh your contacts in the existing market, DemandScience helps you add a really good chunk of quality leads to your database. Do not use them if you already have an established target audience - but only use them when you are starting off and are OK with providing some time for these leads to convert.