Cannot overstate how pleased we are with this social media tool
January 18, 2022
Cannot overstate how pleased we are with this social media tool
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with Echobox
We promote our stories through social media in a variety of venues, most prominently Facebook and Twitter. The two together generate a fair amount of our readers, but our numbers were stagnating until we started using Echobox. We had been using Hootsuite, which was okay. After a lot of research, we decided to partner with Echobox to coordinate organizing and sending out Tweets and post stories on Facebook. Echobox has been far more efficient. It has a very intuitive interface. It’s very easily programmable. Also, they use AI to figure the best times to post our social media. It can also be set up to pick and choose the best stories to promote based on AI. You can pre-program Echobox to promote the most popular articles on weekends to fill in as we don’t publish new stories on the weekend. Echobox can also promote older stories if they suddenly take wing because of news developments. Echobox also can be used for LinkedIn, newsletters, and other communication tools.
- Organizes our social media posts across both Facebook and Twitter
- Easy scheduling of posts, with AI driving the scheduling of optimal times for each story
- AI ferrets out best-performing posts and schedules them during the weekend and other downtimes when we are not actively engaging our readers
- The only issue of note is that as a nonprofit, it would be great if Echobox was more flexible in offering us appropriate discounts; while the services are fantastic, with multiple social media platforms the costs can add up
- Streamlined interface
- Ease of scheduling
- AI capabilities to ferret out best performing social media for posting during down periods
- Since we are a nonprofit, no ROI directly, but we have seen an increase in social media engagement
- Using Echobox has helped cut our social media management costs
No comparison. Echobox is far more intuitive, and the integration is excellent. Although the cost is higher, the efficiency benefits so far outweigh the minor extra expense.
Do you think Echobox Social delivers good value for the price?
Yes
Are you happy with Echobox Social's feature set?
Yes
Did Echobox Social live up to sales and marketing promises?
Yes
Did implementation of Echobox Social go as expected?
Yes
Would you buy Echobox Social again?
Yes