Evergage Review from a Product Marketer
September 24, 2015

Evergage Review from a Product Marketer

Elise Beck | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

Evergage Free,Evergage Pro

Overall Satisfaction with Salesforce Marketing Cloud Interaction Studio

We use Evergage to serve our customers targeted messages about new product features and enhancements within our software. It helps us promote general awareness and increase adoption of many of our features.
  • Targeting! Evergage has so many ways to segment and target our customers.
  • I like that Evergage allows us to monitor how our customers are interacting with our software (what features they use most/least). It helps us make sure our targeting is smart!
  • I aso like the Evergage selector tool. It makes it easy to make sure we're tracking the right things correctly.
  • When I'm editing a campaign, it can be really slow to load which is frustrating.
  • I wish there was more training. It's hard to stay on top of all that Evergage can do.
  • This is partially our own fault- but our mapping in Evergage is very complicated and sometimes I feel like the targeting isn't totally accurate because of it.
  • We've been able to provide more expedited customer service by informing our customers of issues with our software (ie: downtime) before it's an issue.
  • We've been able to create more awareness about new features.
I've not shopped for software myself.
I think Evergage is really awesome at serving up targeted messages. It's also great at collecting data and making sure that the targeting is really perfected, but sometimes I feel like the data collected by Evergage isn't the most reliable and it'd be better to leverage our actual database to understand customer interaction with our app.