One of the best real-time personalization tools out there
March 11, 2016

One of the best real-time personalization tools out there

Jackie Megnin | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Evergage Free,Evergage Pro

Overall Satisfaction with Salesforce Marketing Cloud Interaction Studio

As a resort that offers so many products and has hundreds of pages of content, we use Evergage's personalization capabilities to serve relevant content to customers to enhance the user experience.

Pros

  • Real-time personalization
  • A/B Testing
  • A responsive and helpful support team

Cons

  • Addressing responsive needs without enlisting the help of Evergage support team
  • We've seen a fairly significant lift in revenue per user and an increase in overall conversions in our key persona segments.
No comment.
Evergage allows us to target our 4 key personas that require a different voice and content in order to drive KPIs. Evergage also allowed us to identify new personas and quickly set up these segments to serve relevant content.

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