EverString is a Must-Have for ABX Strategy
September 25, 2017
EverString is a Must-Have for ABX Strategy
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with EverString
DocAuto is introducing a new product in the Microsoft SharePoint world. The market opportunity is so huge and dynamic that we needed an efficient way to help our marketing and sales teams focus on the best-fit target accounts. EverString is a key part of our ABX strategy.
- Provides our teams with real-time insights
- Helps us focus on accounts that show intent on specific topics that link to our products
- Helps us focus on accounts that show engagement before they actually fill out web forms
- I know that EverString and Bombora are partners. It will be interesting to see if there are future partnerships that will help to streamline how the ABX technologies tie together and streamline the efforts of marketing teams.
EverString is very intuitive and easy to use. The only area that could possibly be more clear is how the accounts are scored.
We are very satisfied with EverString's ability to identify the best fit accounts for our team.
We are not using these capabilities.
EverString gives the insight we need to build our target account lists and help us prioritize marketing and sales efforts based on their level of engagement.
We are still early the process of using EverString, but our SDR team is having much more luck with contacting and converting accounts that show signs of online interest in our products.
It is too early to report specific results.
We have not used other services that compare to EverString.