FloristWare makes my business easy
March 02, 2016

FloristWare makes my business easy

Annette Hentz | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with FloristWare

First, our organization is a small, local retail florist. I am the sole employee - chief executive, designer, buyer, marketing manager, social media manager, bookkeeper, delivery driver and janitor. It is vital that systems I employ provide multiple functions, be easy to use, effective and responsive, as I have no spare time.

Floristware is more than just a POS - it's also a customer service database, a marketing engine and an inventory management system. It doesn't just report our sales; it increases our sales. It does everything I need, and produces every report I want ... and even allows me to export data into a spreadsheet so I can produce reports and graphs on any aspect of my business.
  • The reporting tool is powerful - provided the product categories and sales accounts have been well thought through. The fixed reports have been intuitively created; but the export feature makes them even more powerful, so as to be tailor made for the individual business.
  • The marketing tools campaign builders, fundraisers, advertising analyzers, etc. are effective and have brought us business we would otherwise not have seen, and saved us money we would otherwise have thrown at the wrong advertisers. Customer data can be pulled and sorted in a multitude of ways, depending on the purpose. We use the marketing tools routinely.
  • The financial tools make my life easier. Need to file and pay sales tax? A Sales Report Summary for any date range instantly gives gross sales, taxable sales, sales tax due. Need a current inventory report? A push-button report is generated, by product category. Need to know how this month's sales compare to the same month last year? Not a problem.
  • This is difficult to answer - because any time I see an area for improvement, I notify Floristware with my suggestion. More often than not, that improvement is included in the next version of the software. They are very responsive to customer input.
  • As previously mentioned, the marketing tools built into FloristWare - Reminder Service, Fundraiser Tool, Campaign Builder - have easily brought us additional business we would otherwise not have seen.
  • The robust report function allows me to quickly see areas where sales are lagging, so that I may make changes to improve those over the coming period.
  • Delivery routing assists in making my deliveries in the most efficient way possible, keeping me out on the road for the shortest amount of time.
I have never felt the need to seek out an alternative to Floristware.
I am not aware of any types of floral businesses, or situations, where Floristware wouldn't be an appropriate choice.