Overall Satisfaction with IBM Cloud Video (including Ustream)
Our main use has been to extend our live audience to remote viewers; both nationally and internationally, depending on case use. Our use is primarily utilizing our video engineers' and our clients' broadcast both within Ustream site as well as driving traffic through their own website.
- We are fans of the ability to customize the viewer's UI and brand according to their needs.
- We like the features and details of the metrics available in both real time and after the broadcast. It enables us to give our clients a complete picture of viewer demographics, device types reached and details on viewing time averages.
- The backend management and interface is well designed; allowing our on-site engineers to quickly access features and monitor during our live program feeds.
- Bring some of the details onto the main page interface from quicklinks instead of further down the heirarchy of the page flow; such as stream specs, etc.
We've been able to deliver additional views to a live program that due to location or limited access would be prohibitive otherwise.
[Ustream has] a more robust backend and better insights and analytics post broadcast.