Keap is the best sales and marketing automation software for Entrepeneurs and SMEs
Updated August 24, 2021

Keap is the best sales and marketing automation software for Entrepeneurs and SMEs

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Keap Pro

Overall Satisfaction with Keap (formerly Infusionsoft)

We are using Keap across the whole organization to capture leads, run marketing campaigns and track performance of these, nurture incoming leads with relevant nurturing, send weekly updates, our onboarding processes, sales pipeline, and followups, and report to see how different processes are performing. We are able to better measure which pieces of marketing material and campaigns are the most effective and use these learnings to also improve other communication including our website. We can also keep full track of all leads and tasks to ensure nothing falls through the cracks.
  • Marketing Automation.
  • Sales Automation.
  • Business Process Automation.
  • Sales Pipeline.
  • Checkout Forms.
  • Mobile Features are available in more countries.
  • More Payment Processors built in.
  • Save time while doing lead follow-up.
  • Grow revenue by closing more deals.
  • Give data and reporting that helps improve marketing strategies.
Keap is a lot cheaper and much better value for money. Most of the features found in HubSpot are also found in Keap. As one upgrade with HubSpot to get what should be basic features, it quickly becomes expensive. Keap gives you more without needing to upgrade, and if you need to upgrade, the price jump is not very high.

Do you think Keap delivers good value for the price?

Yes

Are you happy with Keap's feature set?

Yes

Did Keap live up to sales and marketing promises?

Yes

Did implementation of Keap go as expected?

Yes

Would you buy Keap again?

Yes

Great for entrepreneurs and small business owners that want to grow their business, get organized, and set themselves up for success.

Keap Feature Ratings

Landing pages
10
Mobile optimization
10
Email deliverability reporting
10
List management
10
Lead nurturing automation
10
Lead scoring and grading
10
Data quality management
10
Automated sales alerts and tasks
10
Calendaring
10
Standard reports
10
Custom reports
10
API
10
Role-based workflow & approvals
10
Customizability
10

Using Keap (formerly Infusionsoft)

ProsCons
Like to use
Relatively simple
Easy to use
Technical support not required
Well integrated
Consistent
Quick to learn
Convenient
Feel confident using
Familiar
None
  • Easy Automations.
  • Advanced Automations.
  • Segmentation.
  • Landing Page Builder.
  • Email Builder.
  • Advanced and Complex Custom Reporting.
Easy to find information online on any questions you might encounter with the software, and they offer 24/7 Live Chat within the app.

Keap (formerly Infusionsoft) Reliability

You get a lot of features included, but you don't need to use them all at once to start seeing an effect. When you are ready to use them, they are there. It also scales without costing too much money.
Very few application errors, and if any, they are excellent at informing you.
No issues