Item: Khoros Marketing
Rating: 10
Author: Conner Grant

Use Cases and Deployment Scope

At DraftKings, Khoros is our daily posting platform where we schedule, post, and pull insights from their platform. The social, customer service and influencer teams are just some of the people that use the platform on a daily (or even hourly) basis. It allows us to connect and understand our customers with more ease. Having one central hub makes this even easier.

Pros and Cons

Reliability
Cybersecurity
Ease of access

Login ease of use
Logout from Inactivity

Return on Investment

Improved social media planning
Improved social media analytics and sentiment
Improved workflow

Brand Management with Khoros

Continue to monitor sentiment and analytics in a day to day basis.

Scalability

Key Insights

Do you think Khoros Marketing delivers good value for the price?

Yes

Are you happy with Khoros Marketing's feature set?

Yes

Did Khoros Marketing live up to sales and marketing promises?

Yes

Did implementation of Khoros Marketing go as expected?

Yes

Would you buy Khoros Marketing again?

Yes

Likelihood to Recommend

Khoros has plenty of options that social marketing professionals love, including ease of use, plenty of options, and analytics. It's nice to be able to have multiple channel owners using the same platform so that planning and coordination can occur. I would certainly recommend this platform to other social media professionals.

Great Product, Would Recommend

Modules Used

Overall Satisfaction with Khoros Marketing (Formerly Spredfast + Lithium)