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I hope my voice will join the compliments' chorus!
Updated May 23, 2022

I hope my voice will join the compliments' chorus!

Livio Cantagallo | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Modules Used

  • Social Marketing

Overall Satisfaction with Khoros Marketing (Formerly Spredfast + Lithium)

We create local social media calendars and publish online.
  • Setup of the posts in different .
  • Choosing &scheduling.
  • Easy to update & manage last time requirements.
  • Edit done posts.
  • Maybe checking between other territories' calendars.
  • Filtering by territories.
  • Good time saving.
  • Should improve mobile experience.
We were able to track, select and fine-tune all our publications in order to focus on the subjects that generate top engagement.
Most important thing is to choose and take care of the right selections between the huge number of products in the Logitech environment, and Khoros makes it great.
Logitech is a real wide company, but Khoros answers all requests and delivers the right solution.

Do you think Khoros Marketing delivers good value for the price?

Yes

Are you happy with Khoros Marketing's feature set?

Yes

Did Khoros Marketing live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Khoros Marketing go as expected?

I wasn't involved with the implementation phase

Would you buy Khoros Marketing again?

Yes

I used to manage some Hootsuite channels, but Khoros is absolutely the best for the requirements a company such as Logitech and its subsidiaries need, especially for covering lots of territories while providing the same top-level service.
I organize the social media calendar for Italy, and once frozen the calendar we can move forward in a fast & effective way.

Khoros Marketing Feature Ratings

7.3
Boolean keyword searches
8
Filtering out noise/spam
7
Sentiment analysis
7
Broad channel coverage
7
8.3
Content planning and scheduling
9
Audience targeting
8
Workflow management
8
7.0
Automated routing and prioritization
7
Customer interaction histories
7
Bulk actions
7
7.3
Lead generation
7
Content marketing
7
Campaigns and promotions
8
7.0
Twitter
7
Facebook
6
LinkedIn
8
Instagram
7
8.0
Campaign success analytics
8
Real-time tracking
8
Competitor analysis
8
6.0
Role-based user permissions & privileges
6
Mobile access
6

Using Khoros Marketing (Formerly Spredfast + Lithium)

50 - Social media manager, community manager, social media editor, director of communications and more or less all the other marketing and communications working positions which have on their duties the online media activities.
4 - All the community managers and social media managers have deep knowledge of the web and digital communications, taking firstly into account the special needs and requirements of each social network, its positioning, its tone of voice and most of all its "way of engagement."
  • ASTRO A40 promotion
  • ASTRO A10 Gen 2 Launch
  • ASTRO A50 promotion
  • we use khoros for exchaning mats & ideas between territories
  • maybe the possibility to set cross territory publications in real time, especially for central activities
We work very well with Khoros, and until now we never were affacted by any inconvenience.

Evaluating Khoros Marketing (Formerly Spredfast + Lithium) and Competitors

Not Sure
  • Product Features
  • Product Usability
  • Prior Experience with the Product
Hi tried khorus with another company and discovered that is a real help for setting up a compelling social media calendar in a fast&effective way
Absolutely would not change it.

Khoros Marketing (Formerly Spredfast + Lithium) Training

Khoros Marketing (Formerly Spredfast + Lithium) Support

ProsCons
Quick Resolution
Good followup
Knowledgeable team
Problems get solved
Kept well informed
Immediate help available
Support understands my problem
Support cares about my success
None
I'm not in charge for this kind of purchase decision
Fast and effective for answerings and support on the few tech issues experienced
One time i had many problems in loading new posts, because the dashboard seemed to be frozen.

After expalining, i received a quick cache reset procedure that solved it all.

Using Khoros Marketing (Formerly Spredfast + Lithium)

ProsCons
Like to use
Relatively simple
Easy to use
Well integrated
Consistent
Quick to learn
Convenient
Feel confident using
Familiar
None
  • Uploading and creating new posts for almost all social networks
  • noone in particular
Rerally easy to use and understand since the very first logins
Yes - mobile interface should need some restylings

Khoros Marketing (Formerly Spredfast + Lithium) Reliability

easy to use and fast to understand