Lemlist is a great multi-channel option.
Updated May 21, 2025

Lemlist is a great multi-channel option.

Jamie Capaldi | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with lemlist

We use Lemlist as a tool to help with our omni-ichannel cold communication strategy in order to build relationships with cold market prospects who are not aware of our brand. We also use it for B2B client acquisition campaigns for clients, in order to build relationships and book sales calls with their ICPs.

Pros

  • Inbox rotation.
  • Central inbox.
  • Multi-channel campaigns.
  • Campaign management.
  • LinkedIn targeting

Cons

  • Cost is higher than other tools.
  • Platform hangs sometimes.
  • Innovation in features as competition grows.
  • Increase personalization options
  • Generated clients six figure contracts.
  • Built relationships with key stakeholders.
  • Generated my business several clients.
  • Grown personal brand
There are a lot of tools on the market for cold email, and although Lemlist is one of the original user-friendly tools on the market, other software providers have caught up. However, Lemlist's usability is excellent, and it is easy to set up and launch campaigns. You can also reach on LinkedIn as part of a multi-channel sequence, which gives Lemlist an edge on most.
Lemlist stacks up well against other cold email tools, even though most share the same features now. However, the integration of LinkedIn in Lemlist's feature set gives the tool an edge as it differentiates itself as a tool to build relationships with prospects (rather than spamming them), which is undoubtedly the future of B2B lead generation.

Do you think lemlist delivers good value for the price?

Yes

Are you happy with lemlist's feature set?

Yes

Did lemlist live up to sales and marketing promises?

Yes

Did implementation of lemlist go as expected?

Yes

Would you buy lemlist again?

Yes

Lemlist is well-suited for your company's lead generation, as cold email is a cost-effective client acquisition channel for B2B companies. As building relationships becomes essential in B2B lead generation, the multi-channel features (LinkedIn and email) Lemlist offers are ideal for a multi-touchpoint strategy. Lemlist is also great for managing client campaigns (agencies).

lemlist Feature Ratings

Lead nurturing automation
8
Lead scoring and grading
6
Data quality management
6
Automated sales alerts and tasks
7
Automated lead capture
7
Automated follow-ups
7
Lead segmentation and distribution
7
Conditional logic paths
7
Mobile responsiveness
6
Date picker
6
Dynamic content
6
KPI analytics
7
A/B tests
7
Integrations with CRMs
6
Integrations with data storage tools
6
Integrations with lead automation tools
6

Using lemlist

4 - They represent client management and sales within my organization.
4 - We have 1 or 2 people that provide any necessary training for our entire tech stack.
  • Client management (campaigns)
  • Outbound internal lead gen
  • Social selling
  • Increasing personal brand presence
  • One tool for multi-channerl
  • Personalization and company research
  • Scaling sales and lead gen
  • Company brand awareness
  • Lead nurturing
There are a lot of cold email solutions on the market, and Lemlist is one of the more expensive solutions. However, Lemlist is a strong contender due to the fact you can do mulri-channel and gather prospect data so easily and effectively.

Evaluating lemlist and Competitors

  • Other
The most important factor was the extra persoanlization available in cold outreach with Lemlist and the fact you can execute multi-channel outreach with Lemlist within one tool which makes the process super simple.
I would probably evaluate cost more deeply as there are many cold email solutions now that are more cost effective then Lemlist and that support scalability more effectively.

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