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Vidyard is mainly used for sending personalized video in 1-to-1 sales emails. It is a great and easy way to create an extremely personalized message, and very simple to use. There are also great analytics on the back end to see how your videos are performing and when they are being viewed in real time.

Vidyard's free browser extension, GoVideo, is used by the sales team to send personalized videos to prospects. We are trying personalized videos as a way to engage prospects differently and capture their attention in their inbox, so they're more likely to take a meeting and become sales qualified.

I worked with a small segment of our sales team to try out Vidyard and then implement a few seats. We wanted to use the software to make more valuable connections with prospective HubSpot users. We also wanted to try it throughout the sales process to share demos or product walkthroughs.

We use Vidyard in two capacities:

• In Marketing
• As a hosting platform for website videos of high production value.
• in Sales

To make quick one-off videos coming off an external webcam.
To make targetted videos to connect with prospective clients.
To connect on a personal level with prospective clients.
To describe highly technical aspects of the product we sell.
To fully explain proposals in a referenceable way.
To track levels of engagement with prospects.

We primarily use Vidyard for sales and marketing purposes. Our focus with Vidyard is to generate leads so we gate detailed video walkthroughs. In the future, we will be looking into using Vidyard to create personalized videos for sales purposes.

We use Vidyard in multiple departments in the organization. In marketing, my world, we use it primarily as a distribution platform for lead-gen efforts and to manage our YouTube channel. We have also used the Hubs feature as a distribution point for our sales team. I really like the versatility that the platform allows. We can distribute video in almost any way that we need to.

Vidyard is currently used by our Business Development team and Marketing Teams. The BDR team uses it for hyper specific reach out. Some examples are utilizing new information that comes out about a company and talking to that specific news. Another way that the team uses it is by choosing a specific title within a vertical and talking to that role specifically. The Marketing team uses it to host our current content that we've built out across different platforms.

We use Vidyard and GoVideo for several use cases at RouteThis:

• Marketing uses it to host videos that capture leads and data on inbounds
• Sales uses it to send personalized videos to leads inside emails
• Product and support uses it to create how-tos and answer questions customers have
• Internally I also wish to use it in future to shoot quick internal videos and to give internal product updates

Lead generation is the core use, where we gate and track video viewing lengths. This also helps us analyze video performance to see what is working and what isn't in videos.

We currently use Vidyard both in sales and marketing. Our sales team uses Vidyard to record videos and email them to prospects, while marketing uses the platform to host our content videos that are on our website. Currently, sales and marketing is the only department using Vidyard. The biggest problem Vidyard helps with is the ability to host our marketing videos so we can track engagement and attribution.

Our sales, marketing and even our support teams are using Vidyard to help with customer questions about how to use the product, create content around how to use the product, and to just send a little personalized message to a prospect or current customer. We're able to keep track on whether or not the person viewed the video and how much of it they watched which is especially useful for our outbound prospecting efforts and figuring out what works and what doesn't.

Our Marketing department uses Vidyard to host all our videos. This ranges from product demos and overviews, to recorded webinars and company interviews. We use Vidyard to easily manage all our videos on our website and on landing pages via email campaigns. Before Vidyard we used Youtube and that had too many limitations.

When we first started using Vidyard in 2015, “ABM” was just a buzzword for the B2B marketing industry. Terminus wanted to go beyond the buzz to truly build a category for ABM. Our CMO, Sangram Vajre, came up with idea for #FlipMyFunnel, flipping the traditional lead-based marketing funnel on its head to take an account-based approach, laser-focusing on best-fit contacts and customers for marketing. With #FlipMyFunnel, we’re adhering to the mantra, “a rising tide lifts all boats” and through various video campaigns are attempting to challenge the status quo of B2B marketing [using Vidyard].

Vidyard is currently used by our marketing department for video hosting and analytics, letting us see exactly where people start and stop watching our videos, as well as how often they click through to watch our videos. This lets us figure out what customer prospects are most interested in, which thus helps us adjust our video strategy and, to a lesser extent, our messaging.

At my previous company, we used Vidyard for every single video we recorded. In fact, thanks to Vidyard, we CREATED more videos. These videos were used on social media, in our blog, and in our email marketing campaigns. We were able to track effectiveness of each video thanks to Vidyard.

We use it in our demand gen and lead nurture marketing efforts. It is integrated with our MAP tool, and provides insights to the behavior of our leads.

We're a small company, although we use Vidyard across the organization for selling and marketing materials. Vidyard gives us the ability to track viewership by specific individuals, and send retargeted content via Marketo to lead score each viewer.

Vidyard is our single video content management system for any externally facing video content. Any of our video content that gets syndicated out on our web site or third party channels such as YouTube will be fed via Vidyard. The marketing department is managing our video content through Vidyard, but any video content being consumed by the rest of the company or broader market is also being tracked by our Vidyard system.

We use Vidyard in the Marketing and Product Marketing department. It it used to host videos and we use the analytics to optimize the videos for prime watching. The videos range from case studies, to quick tips and tricks, and product how tos.

Vidyard is really helping us see what videos have an impact, I would like the UX to be a little more "friendly" and to have analytics be easier to use.

Vidyard is our video platform of choice. It helps us connect with our audience and share stories from our customers. Vidyard has some really cool features like video gating, live streaming and video playlists. It helps us control the video experience more so than something like just embedding a YouTube video on our website.

We use Vidyard as our video marketing platform at Influitive. Vidyard hosts all of our videos, both internal and external, and we've embedded Vidyard players across our website, from our homepage to our product pages to our careers page to our blog posts and everywhere in between. We also have a Vidyard video hub for the videos from our annual conference, Advocamp, and we used Vidyard's personalized video technology to run a campaign earlier this year.

Vidyard is used globally to manage our growing collection of marketing videos. We use it to distribute these videos to our website and other social platforms. The platform allows us to centrally manage videos in a number of different languages and access them globally.

Our company uses Vidyard for video hosting, sales enablement and metrics. Our platform is connected to Marketo and Salesforce, so it is used primarily by marketing and sales. The main benefit our organization gets from Vidyard is the metrics. We can set performance indicators for individual videos, track their success in reaching these indicators, and make changes if they fail to do so.

We use Vidyard to host and distribute our videos on internal and external web properties and also sync to our Youtube playlist. We use the Vidyard "Hub" (landing page) feature, containing all our videos, as a marketing web destination. Using Vidyard simplifies the video distribution process and allows us to create unique calls to action for each video and track many important video analytics in our marketing automation tool via API. This allows us to set up automated emails and other actions to increase relevance and boost our marketing efforts. We also use the embed codes available in Vidyard to control video content that is distributed to our media partners, or external sites. This allow us to simply update the video chapters within a "player" and the video will instantly will be updated on our paid placements on third party websites. The ability to add language subtitles for our international customers is key.