Magento Helps Us Achieve Our eCommerce Strategy
Brian Halstrom | TrustRadius Reviewer
December 14, 2018

Magento Helps Us Achieve Our eCommerce Strategy

Score 8 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with Magento Open Source

Our company uses the Magento eCommerce platform to sell retail bowling equipment to thousands of customers around the world. Magento is flexible to configure to our needs as we've implemented many different extensions from payment gateways, search engine optimization, upgraded search features, and more. What's nice is that we've been able to launch multiple stores using the same install and database. I would recommend this platform for companies that have a lot of products and need the flexibility to add a lot of categories and product attributes.
  • Ability to create unlimited attributes and attribute sets to describe products
  • Ability to launch multiple stores with one install
  • Tons of extensions available to integrate and optimize an eCommerce store
  • Resource intensive, recommended that you host this on a dedicated server
  • Updating site layout is not intuitive, developers may be needed at an additional expense
  • Extensions can be costly, and typically developers are needed to install
  • Magento has definitely had a positive ROI on our business helping us gain market share acquiring thousands of new customers
When compared to WooCommerce, we used Magento as we're able to have more control over our product listings, category listings, and shipping options.
For eCommerce stores with a lot of products and numerous categories are needed, I think Magento would be the ideal choice. For stores looking to see a few products, I think Magento would be overkill as there are different eCommerce solutions available that can be launched in less time.

Magento Open Source Feature Ratings

Product catalog & listings
9
Product management
9
Bulk product upload
8
Branding
9
Mobile storefront
7
Product variations
10
Website integration
9
Visual customization
9
CMS
7
Abandoned cart recovery
9
Checkout user experience
9
eCommerce security
9
Promotions & discounts
9
Personalized recommendations
9
SEO
9
Multi-site management
10
Order processing
9
Inventory management
9
Shipping
9
Custom functionality
9