Item: Mailigen
Rating: 10
Author: Kristofs Blaus

Overall Satisfaction with Mailigen

Use Cases and Deployment Scope

Mailigen is used for Email Remarketing. We reach out to registered users and offer them the product again. In emails we show users a variety of benefits our product will provide.

Pros and Cons

Pros

They dig our thing and establish human relations which makes easyer to work with them than with any other email marketing platform
They really helped us to develop our email marketing strategy
They deliver the emails

Cons

We love to run lots of tests, so our library of email designs and templates is big and it sometimes gets very challenging to manage through all our stuff
As we run email remarketing in many countries, our library of template language versions is also a big one. And again, a way for organizing all that stuff would be much appreciated

Return on Investment

It lifted up our email remarketing revenue by a fair amount

Alternatives Considered

MailChimp,sendgrid,Mad Mimi

Mailigen developed human relations, helped us develop our tactics, rather than just providing the technical solution

Likelihood to Renew

You could always ask for more, no doubt. So far its been the most satisfying service of those we have tried.

Basically its a great service. Maybe for companies that quickly generate many email versions for testing, it can get tricky at one point to manage all their library, but otherwise its fine. Many features, many options. Its a good platform.

Comments

Please log in to join the conversation

Review from online sales guys