Item: Mailjet
Rating: 8
Author: Matthew Gardner

Use Cases and Deployment Scope

Both marketing and customer success use Mailjet. Marketing for outreach to various mailing list subscribers and customer success for notifications and updates to our existing partners. We're on an enterprise plan as we send >1,000,000 emails annually but it's necessary to have a strong mail provider in order to send at this volume. Our success rep at Mailjet, Kyle, helps us with deliverability issues, list health, etc. Email is very key to our business growth and revenue.

Pros and Cons

Sending mail.
Deliverability.

List management.
List health automation.

Return on Investment

Increased email conversions to revenue.
Saved time.

Alternatives Considered

Mailchimp and HubSpot

HubSpot mail is very clunky. Definitely not focused on mail as a core competency. Just not as built up and not equipped to mail in these volumes. Mailchimp feels and works more like a tool for smaller brands. Maybe they have a different enterprise tour but it didn't feel bent towards large volumes.

Other Software Used

Teamwork Projects

Likelihood to Recommend

Mailjet is great for mail at scale, past where you might be using Gmail or Mailchimp. We send hundreds of thousands of emails per month and managing those lists, emails, tracking opens, clicks, etc. is unruly without a robust tool. This could be overkill for smaller companies (we started using them when we were sending smaller volumes and it got expensive quickly for not much more benefit than cheaper tools).

A great enterprise tool for large mailing lists

Software Version

Overall Satisfaction with Mailjet