I despise using this product
April 11, 2016
I despise using this product
Score 1 out of 10
Vetted Review
Verified User
Software Version
Standard
Modules Used
- Marketo Lead Management
Overall Satisfaction with Marketo
We use Marketo for email sends and lead management. It is used over the whole organization. The decision to use Marketo was made a while ago and not by any current member of staff. It addresses communication via email for our large user base, for nurturing and onboarding, as well as general user communication.
- Sadly I have sat here for three minutes already and I cannot think of a particular strength.
- The entire platform needs to be integrated better. The process of assets and attaching them to programs is cumbersome. The smart campaigns are a joke. Other ESPs have proven that this can be simpler.
- The inability to properly achieve obsolete programs is ridiculous. Default view should be active programs only.
- I should be able to have default settings that automatically populate smart list items that we use to filter every time.
- I should be given the ability to second send to unopened with the click of a button. I mean, it stands to reason that the majority of blast emails are going to be sent a second time at least, doesn't it?
- Honestly, I could write something for every step of just about every aspect of this platform. I feel like I am going back in time each time I have to use it. UI is overly complicated, UX is therefore poor.
- Engage and grow customers over time
Yes, but that is not due to Marketo. We could have achieved more with a more user friendly platform I am sure.
Much less intuitive to use. In this day and age, email marketing needn't be a full time job, and Marketo is a time drain.
100,000 to 250,000
Adobe Marketo Engage Feature Ratings
Marketo Support
Pros | Cons |
---|---|
Good followup Kept well informed | Slow Resolution Problems left unsolved Escalation required Difficult to get immediate help Need to explain problems multiple times Support doesn't seem to care |
No - Why should a customer pay more to have the best level of support? Customer success is the company's success.
Using Marketo
Pros | Cons |
---|---|
Feel confident using | Do not like to use Unnecessarily complex Difficult to use Not well integrated Inconsistent Slow to learn Cumbersome Lots to learn |
- Sending emails
- Creating landing pages
- Everything
Yes, but I don't use it