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Jordan's Meltwater Review
December 12, 2021

Jordan's Meltwater Review

Jordan Wilhelmi | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Meltwater Media Intelligence Platform

As a public relations professional, every day is spent researching and finding contact information for the latest press send. Meltwater [Media Intelligence Platform] allows you to intuitively build reporter lists that are finely tuned to your subject matter. If there's one thing I've learned about reporters, it's that they don't like to receive irrelevant press releases. The confidence I have in Meltwater's ability to help me accurately target those reporters is invaluable.
  • Reporter list building
  • Client media monitoring and analysis
  • Seamless outreach for press sends
  • Speed of platform
  • Real-time updating of reporter contacts
  • Advanced search features
  • Clients love the media monitoring analytics we provide.
  • We successfully hit benchmarks for client media coverage.
  • It allows us to not have to invest in multiple platforms to accomplish daily tasks.
It is invaluable to my everyday work and I simply don't know how I'd do my job without it. It is such an intuitive tool as a public relations professional and its ability to meet our's and our client's exact needs is what has allowed our boutique firm to thrive and grow, year upon year.
Meltwater is a do-everything platform so it automatically ranks above these two programs. That said, due to these two programs focusing on both incredibly thorough reporter contact databases and tv/radio monitoring, their specialties are reliable when needed.

Do you think Meltwater delivers good value for the price?

Yes

Are you happy with Meltwater's feature set?

Yes

Did Meltwater live up to sales and marketing promises?

Yes

Did implementation of Meltwater go as expected?

Yes

Would you buy Meltwater again?

Yes

My everyday day-to-day work is almost entirely accomplished on Meltwater. It is vital to have an all-in-one platform where you can compose press sends, build reporter lists to send to, and then collect reports on coverage of your work. I'm not sure what we would do if we didn't have Meltwater, as it would require us to be on multiple platforms and constantly [transfer] information between them. The only thing it is less suited for is if we need to do a super-targeted or niche subject search for reporters – I might just use Google or Cision for that.