Mixrank for Business Development
Anonymous | TrustRadius Reviewer
September 21, 2017

Mixrank for Business Development

Score 7 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with MixRank

Mixrank was used on our publisher development team. We used the platform to search for specific technologies and apps throughout the Google Playstore and Apple Appstore. It played a pivotal role in searching, finding and contacting the appropriate companies. The platform has the capability to search for specific technologies (SDKs) in apps throughout the playstore and appstore.
  • Search capability was very good. Able to search by downloads, SDK, Category, etc.
  • Mixrank provides some contact information for the organizations you are searching for.
  • The pivot table function was very helpful for granular targeting.
  • The interface is not as user friendly as other platforms.
  • Contact information can be off with regards to smaller indie publishers/developers.
  • I would like to edit the information that is provided in CSV reports.
  • It gave us the ability to target the right organizations for our business
  • Gave clear insights on competitors in the mobile Ad Tech Space
  • Gave us lists of potential customers at scale.
Mixrank has the ability to search the Apple Appstore for different SDKs however, Datanyze does not have this same ability. The ability to deliver granular searches easily, played a key role in our decision to choose Mixrank. Where Mixrank lacks is the email verification that Datanyze provides.
We were able to generate large reports of mobile apps with competitors technologies and target those publishers, giving us great insight on those potential customers. These reports were able to also target by numerous data points within the appstore and playstore.
If your organization is looking to find insights on the mobile app space and you are interested in seeing the technologies that are installed in apps, Mixrank is right for you. They have the ability to target by category, downloads, SDKs. and much more. Mixrank seems to be 100% mobile focused, so if your organization is looking for web analytics, Mixrank wont suffice.

MixRank Feature Ratings

Advanced search
9
Identification of new leads
6
List quality
7
List upload/download
7
Ideal customer targeting
7
Load time/data access
9
Contact information
6
Company information
6
Industry information
7
Lead qualification process
6
Smart lists and recommendations
7
Salesforce integration
3
Company/business profiles
5
Alerts and reminders
9
Data hygiene
5
Automatic data refresh
7
Tags
6
Filters and segmentation
6