Great testing platform
January 18, 2018
Great testing platform
Score 8 out of 10
Vetted Review
Verified User
Modules Used
- Test & Segment
- Product Recommendations
- Product Badging
Overall Satisfaction with Monetate
Monetate is mostly used by our marketing & merchandising team. Monetate is used for A/B testing in a variety of different ways. We use Monetate to test customize homepages, new site features and more to better understand how our customers use our website.It helps our team change the website without using other departments for help.
- Monetate does well with showing us the impact of a test in a clear, detailed way. There are many different tests that can be done in Monetate and the results can be broken down by conversion, bounce rate, add to cart rate etc. This has helped us create the best possible experience for our customers.
- Monetate has tons of variety of different ways you can optimize a website. From badging, product cross-sells, navigation changes and product changes, it's now easy to completely change a portion of the website without having to go to IT for help.
- Monetate saves and archives all tests, even after they are completed. It's nice to have the option to look at what we did the past month or year and have the results saved as well.
- Monetate can be difficult to learn at first. I think having a clear way to access how-to guides or videos would help employees learn the tool faster.
- A small criticism but Monetate doesn't allow you to delete any experiences. It can make the platform a bit messy because there are times where we practice creating experiences and now they can't be deleted.
- Monetate has shown us how our new site features have either helped customer experience or created a negative impact.
- One issue we've run into with Monetate is site speed. Too many tests or experiences going on at once will slow down the website noticeably.
- Monetate has made it faster and easier for us to launch our ideas without having to go through IT for changes.