Good at providing a basic level of data.
November 12, 2013
Good at providing a basic level of data.
Score 5 out of 10
Vetted Review
Verified User
Software Version
13.12.105776
Overall Satisfaction
- Search queries are easy to do for anyone - it allows you to enter the primary term followed by terms to include or exclude, language, sources, etc.
- Focus Wizard is a tool that allows you to filter your existing search query - it's an easy way to filter out spam, noise, or even make sure that you are filtering in the right terms.
- Dashboard widgets - you're able to click into one widget like choosing a date range in a timeline or clicking on a term in a wordcloud and the following widgets below will automatically alter to display the filters applied above.
- Need to be able to monitor owned channels - company Facebook page, Twitter account, YouTube account, Google+ profile, etc.
- Need to be able change or train the sentiment - sentiment in Netbase isn't accurate and would like to be able to manually change the sentiment.
- All search queries should automatically have the Twitter fire hose applied for no additional fee.
- Able to track number of mentions related to a product launch, earnings call, campaign, etc and track the volume and sentiment related to that.
- During a crisis situation we're able to track mentions in real-time making the crisis situation a lesser threat.
Product Usage
Marketing, customer service, product quality.
Social media and general analytics knowledge.
- Crisis management.
- Track sentiment.
- Track mentions volume for specific product launches, promotions, etc.
- Tracking competitors - number of mentions related to specific products or categories.
- Product quality - listening for trends among consumers who are talking about our products and actually applying changes to our products.
- Surprise & delight - provide real-time responses to those already talking about our products.