Good at providing a basic level of data.
November 12, 2013

Good at providing a basic level of data.

Anonymous | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User

Software Version


Overall Satisfaction

  • Search queries are easy to do for anyone - it allows you to enter the primary term followed by terms to include or exclude, language, sources, etc.
  • Focus Wizard is a tool that allows you to filter your existing search query - it's an easy way to filter out spam, noise, or even make sure that you are filtering in the right terms.
  • Dashboard widgets - you're able to click into one widget like choosing a date range in a timeline or clicking on a term in a wordcloud and the following widgets below will automatically alter to display the filters applied above.
  • Need to be able to monitor owned channels - company Facebook page, Twitter account, YouTube account, Google+ profile, etc.
  • Need to be able change or train the sentiment - sentiment in Netbase isn't accurate and would like to be able to manually change the sentiment.
  • All search queries should automatically have the Twitter fire hose applied for no additional fee.
  • Able to track number of mentions related to a product launch, earnings call, campaign, etc and track the volume and sentiment related to that.
  • During a crisis situation we're able to track mentions in real-time making the crisis situation a lesser threat.
We're looking for a tool that will be able to track owned media as well as have a better sentiment accuracy. We're also looking for a tool that is better suited for a social media Command Center and more cost efficient.
It depends on what they're looking for in a tool. Netbase has positive qualities to it but overall I think there are better tools out there that provide better data and more comprehensive data.

Product Usage

Marketing, customer service, product quality.
Social media and general analytics knowledge.
  • Crisis management.
  • Track sentiment.
  • Track mentions volume for specific product launches, promotions, etc.
  • Tracking competitors - number of mentions related to specific products or categories.
  • Product quality - listening for trends among consumers who are talking about our products and actually applying changes to our products.
  • Surprise & delight - provide real-time responses to those already talking about our products.