Getting the message out, new connections, building community!
Updated August 26, 2022

Getting the message out, new connections, building community!

Sheila Mac | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Newswire

We used the Newswire service to share about the new book and show launches. This was to get the marketing message out to new clients. I believe it did help with our outcome goals. I think the turnaround time was fast for our needs and self-explanatory. I was not clear on all the outlets it actually got sent to you yet it seemed to be a good service for show and book launches overall.

Pros

  • Share message and get the news out
  • Brand awareness and good will.
  • Connect to a large audience with little effort.
  • Ease of use and helpful service overall.

Cons

  • The turn around time when sharing an article could be faster.
  • When there is a question on an article a chat or response with a representative would be nice.
  • The new book and show launch and shares with newswire got me to page 1 for the title and author recognition on Google.
  • Book sales increased when sharing about the new launch.
  • Listenership was up on the radio show overall after the share on newswire.
It was self-automated and easy to use for creating press releases. I was able to figure it all out without any help and the ads were distributed as agreed to. I think that an assistant could easily learn how to create advertisements on this platform for any needed press releases.
I like both services however the Newswire does not require a commitment or large downpayment for a year's worth of press release campaigns. For the small to mid-range business, it is easier to not have a large expense and to be able to get a release out with a short a fast turnaround time.

Do you think Newswire delivers good value for the price?

Yes

Are you happy with Newswire's feature set?

Yes

Did Newswire live up to sales and marketing promises?

Yes

Did implementation of Newswire go as expected?

Yes

Would you buy Newswire again?

Yes

We had one new launch and were able to get the message out to a broad audience in a short period of time. This was easy to use and worked well as far as results go. The pricing is very fair for the service and the setup and forms are easy to use.

Using Newswire

11 - Marketing department
1 - Advertising, create ads and editorials.
  • Getting new launches out.
  • Sharing about fundraisers and events.
  • Helping with community service events.
  • Help during these interesting time.
  • Connect to new clients in far reaching areas.
  • Get our message out easier.
  • Create new press release campaigns.
  • Create collaborative press releases.
  • Continue to get our message and branding out into the public.
It is easy to use and an affordable rate for the amount of press achieved with very little effort. One stop shopping for editorials and press releases.

Evaluating Newswire and Competitors

  • Price
  • Product Features
Price and ease of use for our company has made Newswire a go to for getting our press releases out to a large group with little effort.
I would have the marketing team plan the press release dates out further in advance.

Newswire Implementation

I think it was a learning curve overall and over time we have adjusted how we implement Newswire.
  • Implemented in-house
Change management was minimal - I really did not get that much regarding change management from our implementation.
  • Could not reach customer support.
  • Not sure how the system worked initially.
  • Was confused and sent out some items that maybe went to an area that did not work for us at first.

Newswire Training

  • No Training
I would recomend the training option or a video it was a little confusing at first alone.

Configuring Newswire

We just did the per press release option no configuration was required
No
No - we have not done any customization to the interface
No - we have not done any custom code
Not at this time.

Newswire Support

Overall the support is very good however some hours it is harder to access help than others so it is best to do your press releases in advance and give ample time for questions.
ProsCons
Quick Resolution
Good followup
Knowledgeable team
Problems left unsolved
Escalation required
Slow Initial Response
I was not aware of premium support options.
Yes - I did on my first use however the turn around time was too short so my question was answered after the fact. I needed to adjust my turn around time to adjust for this.
At times they have gotten a press release out in a very short amount of time, last minute almost. That is always appreciated.

Using Newswire

ProsCons
Like to use
Relatively simple
Easy to use
Well integrated
None
  • Creating multiple press releases or reports.
  • Setting an area for sending news out.
  • Timing when items are sent out.
  • Getting to a human for customer support seemed time consuming.
  • Figuring out where an item will be sent and how the process works initially.
  • Not knowing if the items are sent until much later.
Yes, but I don't use it

Newswire Reliability

I have not really used this software feature to the level to scale at this point.
It was available for immediate use.
It seemed to be okay overall an we plan on continuing to use it as we expand.

Integrating Newswire

I have not integrated at this point we only use this service from time to time as needed.
  • None
  • I don't really have any yet.
I have not decided to integrate at this point.
I think that would be something for larger companies with more press releases.

Relationship with Newswire.com

I just had my marketing department go online and use the automated feature we did not work with a sales person.
WE just ordered online we did not talk with a sales person.
I did not really use professional services other than the customer support did answer some questions from time to time.
I did not negotiate terms
I did not purchase, I only purchased the per use newswire options.
I think it would be nice to have a chat box or customer support to help

Upgrading Newswire

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